{"id":1152,"date":"2022-02-13T09:35:15","date_gmt":"2022-02-13T09:35:15","guid":{"rendered":"https:\/\/migoda.vn\/?p=1152"},"modified":"2023-04-18T05:34:20","modified_gmt":"2023-04-18T05:34:20","slug":"10-thu-thuat-seo-hieu-qua-chua-biet","status":"publish","type":"post","link":"https:\/\/migoda.vn\/blog\/10-thu-thuat-seo-hieu-qua-chua-biet\/","title":{"rendered":"10 Th\u1ee7 thu\u1eadt SEO hi\u1ec7u qu\u1ea3 c\u00f3 th\u1ec3 b\u1ea1n ch\u01b0a bi\u1ebft"},"content":{"rendered":"<h2 style=\"text-align: justify;\"><span id=\"1-Install-a-WordPress-SEO-Plugin\" style=\"color: #282828; font-size: 115%;\">1. C\u00e0i \u0111\u1eb7t WordPress SEO Plugin<\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">WordPress \u0111\u00e3 c\u00f3 c\u00e1c t\u00ednh n\u0103ng s\u1eb5n \u0111\u1ec3 SEO. Tuy nhi\u00ean, b\u1ea1n c\u1ea7n s\u1eed d\u1ee5ng m\u1ed9t plugin SEO \u0111\u1ec3 n\u00e2ng t\u1ea7m vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a t\u00ecm ki\u1ebfm l\u00ean. SEO plugin t\u1ed1t nh\u1ea5t tr\u00ean th\u1ecb tr\u01b0\u1eddng l\u00e0 Yoast SEO, tr\u00ean th\u1ef1c t\u1ebf, ch\u00fang t\u00f4i c\u0169ng \u0111ang d\u00f9ng plugin n\u00e0y t\u1ea1i Hostinger.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">V\u1edbi plugin n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 ho\u00e0n thi\u1ec7n t\u1ed1i \u01b0u cho t\u1eebng trang, t\u1eebng b\u00e0i post v\u1edbi keyword b\u1ea1n ch\u1ecdn. N\u00f3 c\u0169ng c\u00f3 c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch s\u1eb5n v\u1edbi c\u00e1c thu\u1eadt to\u00e1n \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt m\u1edbi nh\u1ea5t, kh\u1edbp v\u1edbi c\u00e1c thu\u1eadt to\u00e1n m\u1edbi c\u1ee7a b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm. B\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng t\u1ea1o ra XML sitemap, v\u00e0 th\u00eam schema markup v\u00e0o site c\u1ee7a b\u1ea1n.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">\u0110\u1ec3 c\u00e0i \u0111\u1eb7t Yoast, chuy\u1ec3n t\u1edbi trang admin WordPress v\u00e0 ch\u1ecdn <strong>Plugins\u00a0\u203a Add New<\/strong>. Trong thanh t\u00ecm ki\u1ebfm g\u00f5 \u2018<strong>Yoast SEO<\/strong>\u2019 r\u1ed3i nh\u1ea5n \u2018<strong>Install Now<\/strong>\u2019 nh\u01b0 h\u00ecnh b\u00ean d\u01b0\u1edbi.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Cu\u1ed1i c\u00f9ng, click\u00a0 \u2018<strong>Activate<\/strong>\u2019 khi m\u00e0n h\u00ecnh pops up hi\u1ec7n l\u00ean. Plugin n\u00e0y \u0111ang ch\u1ea1y tr\u00ean site c\u1ee7a b\u1ea1n, r\u1ed3i b\u1ea1n c\u00f3 th\u1ec3 truy c\u1eadp n\u00f3 b\u1eb1ng c\u00e1ch nh\u1ea5n v\u00e0o icon SEO \u1edf thanh menu b\u00ean tr\u00e1i. B\u1ea1n c\u00f3 th\u1ec3 xem qua h\u01b0\u1edbng d\u1eabn chi ti\u1ebft c\u1ee7a ch\u00fang t\u00f4i v\u1ec1 vi\u1ec7c s\u1eed d\u1ee5ng Yoast SEO plugin \u0111\u1ec3 t\u1ed1i \u01b0u c\u01a1 h\u1ed9i t\u0103ng h\u1ea1ng cho b\u1ea1n.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\"><span id=\"2_Thuc_hien_Keyword_Research\" class=\"ez-toc-section\"><\/span><span id=\"2-Do-a-Keyword-Research\">2. Th\u1ef1c hi\u1ec7n Keyword Research<\/span><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Keyword research l\u00e0 b\u01b0\u1edbc quan tr\u1ecdng nh\u1ea5t quy\u1ebft \u0111\u1ecbnh th\u00e0nh c\u00f4ng c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c SEO WordPress c\u1ee7a b\u1ea1n. Th\u1ef1c hi\u1ec7n keyword research (nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a) s\u1ebd gi\u00fap b\u1ea1n:<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li><span style=\"color: #282828; font-size: 115%;\">T\u1ea1o n\u1ed9i dung \u0111\u00fang v\u1edbi m\u1ee5c \u0111\u00edch t\u00ecm ki\u1ebfm c\u1ee7a kh\u00e1ch truy c\u1eadp c\u1ee7a b\u1ea1n.<\/span><\/li>\n<li><span style=\"color: #282828; font-size: 115%;\">Hi\u1ec3u th\u00eam v\u1ec1 nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng.<\/span><\/li>\n<li><span style=\"color: #282828; font-size: 115%;\">Ki\u1ec3m so\u00e1t m\u1ee9c \u0111\u1ed9 th\u00e0nh c\u00f4ng c\u1ee7a t\u1ea5t c\u1ea3 nh\u1eefng g\u00ec b\u1ea1n vi\u1ebft.<\/span><\/li>\n<li><span style=\"color: #282828; font-size: 115%;\">T\u1ea1o ra l\u1ee3i nhu\u1eadn \u0111\u00e1ng gi\u00e1 cho site c\u1ee7a b\u1ea1n.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">C\u00f3 nhi\u1ec1u c\u00f4ng c\u1ee5 \u0111\u1ec3 gi\u00fap b\u1ea1n th\u1ef1c hi\u1ec7n keyword search. M\u1ed9t v\u00e0i tools t\u1ed1t nh\u1ea5t l\u00e0 KWFinder, SEMRush, v\u00e0 k\u1ec3 c\u1ea3 Google Keyword Planner.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Qu\u00e1 tr\u00ecnh t\u00ecm t\u1eeb kh\u00f3a c\u00f3 th\u1ec3 chia th\u00e0nh 4 b\u01b0\u1edbc \u0111\u01a1n gi\u1ea3n nh\u01b0 sau:<\/span><\/p>\n<ol style=\"text-align: justify;\">\n<li><span style=\"color: #282828; font-size: 115%;\">T\u1ea1o danh s\u00e1ch t\u1eeb kh\u00f3a li\u00ean quan \u0111\u1ebfn ch\u1ee7 \u0111\u1ec1.<\/span><\/li>\n<li><span style=\"color: #282828; font-size: 115%;\">Nh\u1eadp n\u00f3 v\u00e0o c\u00f4ng c\u1ee5 t\u00ecm t\u1eeb kh\u00f3a \u0111\u1ec3 t\u00ecm th\u00eam nh\u1eefng t\u1eeb kh\u00f3a kh\u00e1c v\u1edbi traffic volume t\u1ed1t nh\u1ea5t, v\u00e0 \u00edt \u0111\u1ed1i th\u1ee7 nh\u1ea5t.<\/span><\/li>\n<li><span style=\"color: #282828; font-size: 115%;\">Nghi\u00ean c\u1ee9u \u0111\u1ed1i th\u1ee7 b\u1eb1ng c\u00e1ch ch\u1ea1y d\u00f9ng keywords research tools \u0111\u1ec3 xem c\u00e1c trang c\u1ee7a \u0111\u1ed1i th\u1ee7 \u0111ang s\u1eed d\u1ee5ng t\u1eeb kh\u00f3a n\u00e0o v\u00e0 keywords n\u00e0o mang l\u1ea1i nhi\u1ec1u traffic nh\u1ea5t.<\/span><\/li>\n<li><span style=\"color: #282828; font-size: 115%;\">Xem nh\u1eefng t\u1eeb kh\u00f3a n\u00e0o c\u00f3 \u00edt \u0111\u1ed1i th\u1ee7 nh\u1ea5t m\u00e0 b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 c\u1ea1nh tranh \u0111\u01b0\u1ee3c \u0111\u1ec3 \u0111\u01b0a t\u1eeb kh\u00f3a \u0111\u00f3 v\u00e0o trong b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n.<\/span><\/li>\n<\/ol>\n<h2 style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\"><span id=\"3_Bat_Search_Engine_Visibility\" class=\"ez-toc-section\"><\/span><span id=\"3-Turn-On-Search-Engine-Visibility\">3. B\u1eadt Search Engine Visibility<\/span><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">C\u00f3 m\u1ed9t c\u00f4ng c\u1ee5 trong WordPress \u0111\u1ec3 \u1ea9n site c\u1ee7a b\u1ea1n kh\u1ecfi search engine.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">T\u00ednh n\u0103ng n\u00e0y h\u1eefu \u00edch l\u00fac ban \u0111\u1ea7u khi x\u00e2y d\u1ef1ng site, nh\u01b0ng n\u1ebfu v\u1eabn c\u00f2n t\u1eaft search engine index th\u00ec website c\u1ee7a b\u1ea1n kh\u00f4ng th\u1ec3 \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng tr\u00ean search engine. H\u00e3y ch\u1eafc l\u00e0 tr\u01b0\u1edbc khi l\u00e0m b\u1ea5t k\u1ef3 th\u1ee7 thu\u1eadt n\u00e0o trong b\u00e0i vi\u1ebft n\u00e0y, h\u00e3y b\u1eadt t\u00ednh n\u0103ng n\u00e0y tr\u01b0\u1edbc. Ho\u1eb7c n\u1ebfu b\u1ea1n th\u1ea5y b\u1ea1n l\u00e0m nhi\u1ec1u vi\u1ec7c m\u00e0 website v\u1eabn kh\u00f4ng th\u1ea5y tr\u00ean search engine, h\u00e3y ki\u1ec3m tra l\u1ea1i v\u00ec c\u00f3 th\u1ec3 \u0111\u00e2y l\u00e0 nguy\u00ean do ch\u00ednh.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">\u0110\u1ec3 ki\u1ec3m tra xem t\u00ednh n\u0103ng n\u00e0y c\u00f3 b\u1eadt hay kh\u00f4ng, h\u00e3y truy c\u1eadp v\u00e0o <strong>Settings\u00a0\u203a Reading<\/strong> trong WordPress dashboard c\u1ee7a b\u1ea1n. Cu\u1ed9n xu\u1ed1ng trang cho t\u1edbi khi b\u1ea1n nh\u00ecn th\u1ea5y m\u1ee5c g\u1ecdi l\u00e0 <strong>Search Engine Visibility<\/strong>.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">H\u00e3y ch\u1eafc l\u00e0 \u00f4 n\u00e0y \u0111\u00e3 \u0111\u01b0\u1ee3c b\u1ecf ch\u1ecdn. R\u1ed3i nh\u1ea5n v\u00e0o n\u00fat \u2018<strong>Save Changes<\/strong>\u2019.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\"><span id=\"4_Dieu_chinh_Permalink_Structure\" class=\"ez-toc-section\"><\/span><span id=\"4-Adjust-Permalink-Structure\">4. \u0110i\u1ec1u ch\u1ec9nh Permalink Structure<\/span><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Khi b\u1ea1n m\u1edbi c\u00e0i \u0111\u1eb7t WordPress, page v\u00e0 post c\u1ee7a b\u1ea1n s\u1ebd c\u00f3 c\u1ea5u tr\u00fac URL kh\u00f4ng \u0111\u1eb9p v\u00e0 kh\u00f4ng t\u1ed1t cho SEO.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">C\u1ea5u tr\u00fac URL \u201c\u0111\u1eb9p nh\u1ea5t\u201d cho search engine l\u00e0 lo\u1ea1i \u201cpost name\u201d. B\u1eb1ng c\u00e1ch chuy\u1ec3n qua lo\u1ea1i n\u00e0y b\u1ea1n s\u1ebd c\u00f3 th\u1ec3 ch\u00e8n post title ho\u1eb7c page title v\u00e0o, v\u00e0 th\u1eadm ch\u00ed c\u1ea3 keyword c\u0169ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u0111\u1eb7t trong URL. \u0110\u1ec3 \u0111\u1ed5i sang d\u1ea1ng post name, h\u00e3y chuy\u1ec3n t\u1edbi m\u1ee5c <strong>Settings\u00a0\u203a Permalinks<\/strong>.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">B\u00ean d\u01b0\u1edbi ph\u1ea7n \u2018<strong>Common Settings<\/strong>\u2019, ch\u1ecdn m\u1ee5c c\u00f3 t\u00ean \u2018<strong>Post name<\/strong>\u2019.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">N\u1ebfu b\u1ea1n \u0111\u1ed5i kh\u00f4ng \u0111\u1ed5i permanlinks b\u00e2y gi\u1edd m\u00e0 \u0111\u1ed5i sau n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 c\u1ea7n ph\u1ea3i redirect to\u00e0n b\u1ed9 URLs c\u0169 sang URLs m\u1edbi. Plugin Change Permalink Helper. s\u1ebd gi\u00fap b\u1ea1n redirect permalink. Ch\u1ec9 c\u1ea7n \u0111i\u1ec1n URLs c\u0169 v\u00e0 n\u00f3 s\u1ebd forwards t\u1edbi URLs m\u1edbi cho b\u1ea1n.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\"><span id=\"5_Them_site_cua_ban_vao_Google_Search_Console\" class=\"ez-toc-section\"><\/span><span id=\"5-Add-Your-Site-to-Google-Search-Console\">5. Th\u00eam site c\u1ee7a b\u1ea1n v\u00e0o Google Search Console<\/span><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">S\u1eed d\u1ee5ng Google Search Console s\u1ebd cho b\u1ea1n th\u1ea5y site c\u00f3 hi\u1ec7u n\u0103ng nh\u01b0 th\u1ebf n\u00e0o tr\u00ean search engine, v\u00e0 th\u00f4ng b\u00e1o cho b\u1ea1n bi\u1ebft n\u1ebfu c\u00f3 l\u1ed7i sitewide n\u00e0o kh\u00f4ng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">\u0110\u1ec3 th\u00eam site c\u1ee7a b\u1ea1n v\u00e0o Google Search Console: Truy c\u1eadp v\u00e0o trang n\u00e0y \u0111\u0103ng k\u00fd t\u00e0i kho\u1ea3n Google r\u1ed3i nh\u1ea5n n\u00fat \u2018<strong>Add A Property<\/strong>\u2019 button \u0111\u1ec3 th\u00eam URL c\u1ee7a website b\u1ea1n v\u00e0o.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Click v\u00e0o n\u00fat \u2018<strong>Add<\/strong>\u2019, r\u1ed3i b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c \u0111\u01b0a t\u1edbi m\u00e0n h\u00ecnh n\u01a1i b\u1ea1n c\u1ea7n x\u00e1c nh\u1eadn quy\u1ec1n s\u1edf h\u1eefu website c\u1ee7a b\u1ea1n. C\u00f3 nhi\u1ec1u ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ec3 verify site, c\u00e1ch d\u1ec5 nh\u1ea5t l\u00e0 ch\u1ecdn <strong>Alternate methods<\/strong>, r\u1ed3i ch\u1ecdn <strong>HTML tag<\/strong>.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Copy code n\u00e0y, chuy\u1ec3n t\u1edbi trang WordPress dashboard. \u0110\u1ec3 ch\u00e8n code n\u00e0y header th\u00ec b\u1ea1n c\u00f3 th\u1ec3 t\u1eadn dung m\u1ed9t plugin \u0111\u1ec3 l\u00e0m vi\u1ec7c n\u00e0y. Chuy\u1ec3n t\u1edbi m\u1ee5c <strong>Plugins\u00a0\u203a Add New<\/strong>, t\u00ecm t\u1eeb \u2018<strong>Insert Headers and Footers<\/strong>\u2018.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">C\u00e0i \u0111\u1eb7t v\u00e0 k\u00edch ho\u1ea1t plugin \u1edf h\u00ecnh tr\u00ean. Ti\u1ebfp theo, m\u1edf plugin b\u1eb1ng c\u00e1ch truy c\u1eadp v\u00e0o m\u1ee5c <strong>Settings\u00a0\u203a Insert Headers and Footers<\/strong>.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Gi\u1edd h\u00e3y d\u00e1n code v\u00e0o \u00f4 c\u00f3 t\u00ean <strong>Header<\/strong>, v\u00e0 click v\u00e0o n\u00fat \u2018<strong>Save<\/strong>\u2019. Cu\u1ed1i c\u00f9ng, chuy\u1ec3n t\u1edbi Google Webmaster Tools r\u1ed3i click v\u00e0o n\u00fat <strong>Verify<\/strong>.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\"><span id=\"6_Tich_hop_Google_Analytics\" class=\"ez-toc-section\"><\/span><span id=\"6-Integrate-Google-Analytics\">6. T\u00edch h\u1ee3p Google Analytics<\/span><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">M\u1ed9t c\u00f4ng c\u1ee5 kh\u00e1c c\u1ee7a Googles s\u1ebd gi\u00fap b\u1ea1n l\u00e0m ch\u1ee7 vi\u1ec7c ph\u00e2n t\u00edch website l\u00e0 Google Analytics. C\u00f4ng c\u1ee5 n\u00e0y s\u1ebd cho b\u1ea1n bi\u1ebft chi\u1ebfn l\u01b0\u1ee3c SEO c\u1ee7a b\u1ea1n t\u1ed1t \u0111\u1ebfn \u0111\u00e2u b\u1eb1ng c\u00e1ch \u0111\u01b0a ra nh\u1eefng d\u1eef li\u1ec7u chuy\u00ean sau ph\u00e2n t\u00edch t\u1eeb truy c\u1eadp c\u1ee7a website c\u1ee7a b\u1ea1n.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">\u0110\u1ec3 c\u00e0i \u0111\u1eb7t t\u00e0i kho\u1ea3n, chuy\u1ec3n t\u1edbi trang ch\u1ee7 Google Analytics v\u00e0 t\u1ea1o t\u00e0i kho\u1ea3n. Ti\u1ebfp theo, b\u1ea1n s\u1ebd c\u1ea7n l\u1ea5y tracking code trong \u0111\u00f3. N\u00f3 th\u01b0\u1eddng s\u1ebd n\u1eb1m trong m\u1ee5c <strong>Tracking Info\u00a0\u203a Tracking Code<\/strong>. Sau \u0111\u00f3, copy \u0111o\u1ea1n code t\u01b0\u01a1ng t\u1ef1 nh\u01b0 sau:<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">T\u00f9y v\u00e0o theme c\u1ee7a b\u1ea1n, b\u1ea1n s\u1ebd c\u00f3 l\u1ef1a ch\u1ecdn \u0111\u1ec3 th\u00eam tr\u1ef1c ti\u1ebfp Google Analytics tracking code. N\u1ebfu kh\u00f4ng \u0111\u01b0\u1ee3c, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng plugin <strong>Insert\u00a0Headers and Footers<\/strong> \u1edf tr\u00ean \u0111\u1ec3 l\u00e0m.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">M\u1edf plugin, chuy\u1ec3n t\u1edbi ph\u1ea7n header, d\u00e1n \u0111o\u1ea1n tracking code v\u00e0o. V\u1eady l\u00e0 xong, gi\u1edd b\u1ea1n \u0111\u00e3 c\u00f3 th\u1ed1ng k\u00ea c\u1ee7a website. V\u1edbi th\u1ed1ng k\u00ea n\u00e0y b\u1ea1n c\u00f3 th\u1ec3 ph\u00e2n t\u00edch v\u00e0 \u0111\u01b0a ra chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p \u0111\u1ec3 t\u0103ng th\u1ee9 h\u1ea1ng website tr\u00ean Google. \u0110\u1ec3 xem h\u01b0\u1edbng d\u1eabn chi ti\u1ebft h\u01a1n, b\u1ea1n c\u00f3 th\u1ec3 xem b\u00e0i h\u01b0\u1edbng d\u1eabn c\u00e1ch th\u00eam Google Analytics v\u00e0o WordPress sau.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\"><span id=\"7_Gui_Sitemap_len_Google\" class=\"ez-toc-section\"><\/span><span id=\"7-Submit-a-Sitemap-to-Google\">7. G\u1eedi Sitemap l\u00ean Google<\/span><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Sitemaps \u0111\u01b0\u1ee3c d\u00f9ng b\u1edfi search engine \u0111\u1ec3 qu\u00e9t site c\u1ee7a b\u1ea1n t\u1ed1t h\u01a1n. Site c\u1ee7a b\u1ea1n s\u1ebd v\u1eabn \u0111\u01b0\u1ee3c qu\u00e9t m\u00e0 kh\u00f4ng c\u00f3 sitemap, nh\u01b0ng t\u1ea1o m\u1ed9t sitemap s\u1ebd gi\u00fap b\u1ea1n b\u00e1o c\u00e1o lo\u1ea1i data n\u00e0o b\u1ea1n mu\u1ed1n search engine qu\u00e9t.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">B\u1ea1n c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c trang m\u00e0 kh\u00f4ng \u0111\u00f3ng g\u00f3p v\u00e0o vi\u1ec7c t\u0103ng \u0111\u1ec3 kh\u1ecfi ph\u1ea3i qu\u00e9t, v\u00e0 x\u00e1c \u0111\u1ecbnh trang quan tr\u1ecdng \u0111\u1ec3 search engine qu\u00e9t. n\u1ebfu b\u1ea1n \u0111ang d\u00f9ng plugin Yoast SEO plugin, b\u1ea1n c\u00f3 th\u1ec3 d\u00f9ng plugin n\u00e0y \u0111\u1ec3 t\u1ea1o sitemap d\u1ec5 d\u00e0ng.<\/span><\/p>\n<p>Xem th\u00eam:<a href=\"https:\/\/migoda.vn\/wp-admin\/post.php?post=1194&amp;action=edit\"> Content Marketing l\u00e0 g\u00ec? C\u00e1c lo\u1ea1i Content Marketing th\u01b0\u1eddng g\u1eb7p<\/a><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Chuy\u1ec3n t\u1edbi m\u1ee5c <strong>SEO\u00a0\u203a General\u00a0\u203a Features<\/strong>. Cu\u1ed9n xu\u1ed1ng d\u01b0\u1edbi c\u00f9ng v\u00e0 k\u00edch ho\u1ea1t \u2018<strong>XML Sitemaps<\/strong>\u2018.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Click v\u00e0o link c\u00f3 t\u00ean \u2018<strong>See XML sitemap<\/strong>\u2019 \u0111\u1ec3 m\u1edf sitemap xem, \u0111\u1ec3 ch\u1eafc l\u00e0 n\u00f3 \u0111\u00e3 \u0111\u01b0\u1ee3c t\u1ea1o th\u00e0nh c\u00f4ng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Gi\u1edd b\u1ea1n h\u00e3y submit sitemap l\u00ean Google. \u0110\u1ec3 l\u00e0m v\u1eady h\u00e3y truy c\u1eadp v\u00e0o Google Search Console dashboard r\u1ed3i click \u2018<strong>Sitemaps<\/strong>\u2019.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Trong g\u00f3c b\u00ean ph\u1ea3i, b\u1ea1n s\u1ebd th\u1ea5y l\u1ef1a ch\u1ecdn \u0111\u1ec3 th\u00eam sitemap (<strong>Add\/Test Sitemap).<\/strong> Nh\u1ea5n v\u00e0o n\u00f3, th\u00eam URL c\u1ee7a sitemap b\u1ea1n v\u00e0o, v\u00e0 click v\u00e0o n\u00fat \u2018<strong>Submit<\/strong>\u2019. Gi\u1edd Google s\u1ebd qu\u00e9t sitemaps c\u1ee7a b\u1ea1n th\u01b0\u1eddng xuy\u00ean, vi\u1ec7c n\u00e0y c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n t\u0103ng t\u1ed1c \u0111\u1ed9 index.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\"><span id=\"8_Toi_uu_cho_di_dong\" class=\"ez-toc-section\"><\/span><span id=\"8-Optimize-Your-Site-for-Mobile\">8. T\u1ed1i \u01b0u cho di \u0111\u1ed9ng<\/span><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Google v\u1eeba m\u1edbi th\u00f4ng b\u00e1o l\u00e0 h\u1ecd \u0111ang th\u1eed nghi\u1ec7m ki\u1ec3m tra index cho di \u0111\u1ed9ng tr\u01b0\u1edbc. C\u00f3 ngh\u0129a l\u00e0 h\u1ecd s\u1ebd b\u1eaft \u0111\u1ea7u s\u1eed d\u1ee5ng hi\u1ec7u n\u0103ng v\u00e0 ch\u1ee9c n\u0103ng c\u1ee7a trang mobile \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 x\u1ebfp h\u1ea1ng c\u1ee7a b\u1ea1n. V\u00ec v\u1eady, n\u1ebfu theme c\u1ee7a b\u1ea1n \u0111ang s\u1eed d\u1ee5ng kh\u00f4ng repsonsive (t\u1ef1 \u0111i\u1ec1u ch\u1ec9nh v\u1edbi t\u1eebng lo\u1ea1i m\u00e0n h\u00ecnh), gi\u1edd \u0111\u00e3 l\u00e0 l\u00fac s\u1eeda n\u00f3 r\u1ed3i \u0111\u1ea5y.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Ngo\u00e0i ra, b\u1ea1n c\u00f2n c\u00f3 th\u1ec3 ki\u1ec3m tra xem site c\u1ee7a b\u1ea1n \u0111\u00e3 t\u1ed1i \u01b0u cho di \u0111\u1ed9ng ch\u01b0a b\u1eb1ng c\u00e1ch d\u00f9ng tool ki\u1ec3m tra c\u1ee7a Google: Google\u2019s mobile-friendliness test, \u0111i\u1ec1n URL c\u1ee7a site b\u1ea1n v\u00e0o \u0111\u1ec3 th\u1ea5y k\u1ebft qu\u1ea3.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">N\u00f3 s\u1ebd ki\u1ec3m tra xem site c\u1ee7ab \u1ea1n c\u00f3 th\u00e2n thi\u1ec7n v\u1edbi di \u0111\u1ed9ng kh\u00f4ng v\u00e0 \u0111\u01b0a ra m\u1ed9t s\u1ed1 l\u1eddi khuy\u00ean \u0111\u1ec3 b\u1ea1n t\u1ed1i \u01b0u site.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\"><span id=\"9_Tang_toc_Website_cua_ban\" class=\"ez-toc-section\"><\/span><span id=\"9-Speed-Up-Your-Website\">9. T\u0103ng t\u1ed1c Website c\u1ee7a b\u1ea1n<br \/>\n<\/span><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">T\u1ed1c \u0111\u1ed9 website r\u1ea5t quan tr\u1ecdng. M\u1ed9t website load ch\u1eadm s\u1ebd \u1ea3nh h\u01b0\u1edfng ti\u00eau c\u1ef1c \u0111\u1ebfn x\u1ebfp h\u1ea1ng v\u00e0 tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng c\u1ee7a b\u1ea1n. T\u1ed1c \u0111\u1ed9 t\u1ea3i trang th\u1eadm ch\u00ed \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t y\u1ebfu t\u1ed1 x\u1ebfp h\u1ea1ng site c\u1ee7a b\u1ea1n.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">May m\u1eafn l\u00e0, \u0111\u1ec3 x\u1eed l\u00fd t\u1ed1c \u0111\u1ed9 t\u1ea3i trang kh\u00f4ng kh\u00f3, c\u00e1c c\u00e1ch sau s\u1ebd gi\u00fap b\u1ea1n t\u0103ng t\u1ed1c website:<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span id=\"Get-a-Baseline-Number\" style=\"color: #282828; font-size: 115%;\">9.1 L\u1ea5y th\u00f4ng s\u1ed1 l\u00e0m g\u1ed1c \u0111\u1ec3 \u0111o<br \/>\n<\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">\u0110\u1ea7u ti\u00ean, b\u1ea1n c\u1ea7n bi\u1ebft website c\u1ee7a b\u1ea1n \u0111ang c\u00f3 hi\u1ec7u n\u0103ng nh\u01b0 th\u1ebf n\u00e0o. M\u1edf tool c\u00f3 t\u00ean GTMetrix v\u00e0 ch\u1ea1y qua tool n\u00e0y. N\u00f3 s\u1ebd cho b\u1ea1n bi\u1ebft th\u00f4ng tin t\u1ed1c \u0111\u1ed9 c\u1ee7a site c\u1ee7a b\u1ea1n hi\u1ec7n t\u1ea1i \u0111\u1ec3 b\u1ea1n bi\u1ebft m\u00e0 c\u1ea3i thi\u1ec7n.<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span id=\"Upgrade-Your-Host\" style=\"color: #282828; font-size: 115%;\">9.2 N\u00e2ng c\u1ea5p Host<\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Th\u00f4ng th\u01b0\u01a1ng, m\u1ed9t s\u1ed1 l\u1ed7i t\u1eeb ph\u00eda server c\u00f3 th\u1ec3 g\u00e2y ra t\u00ecnh tr\u1ea1ng ch\u1eadm. V\u00ec v\u1eady, ch\u1ecdn \u0111\u00fang m\u00f4i tr\u01b0\u1eddng hosting r\u1ea5t quan tr\u1ecdng. \u0110\u1ed1i \u0111\u1ea1t hi\u1ec7u n\u0103ng WordPress t\u1ed1t nh\u1ea5t, ch\u00fang t\u00f4i khuy\u00ean d\u00f9ng g\u00f3i hosting \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u ri\u00eang cho WordPress hosting.<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span id=\"Utilize-a-CDN\" style=\"color: #282828; font-size: 115%;\">9.3 T\u1eadn d\u1ee5ng CDN<\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">M\u1ed9t CDN s\u1ebd gi\u00fap b\u1ea1n t\u0103ng t\u1ed1c site b\u1eb1ng c\u00e1ch l\u01b0u tr\u1eef nhi\u1ec1u phi\u00ean b\u1ea3n c\u1ee7a site tr\u00ean nhi\u1ec1u server tr\u00ean th\u1ebf gi\u1edbi. N\u00ean khi kh\u00e1ch truy c\u1eadp \u0111i t\u1edbi site c\u1ee7a b\u1ea1n, h\u1ecd s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c b\u1ea3n g\u1ea7n n\u01a1i h\u1ecd truy c\u1eadp nh\u1ea5t. \u0110\u1ec3 t\u00ecm gi\u1ea3i ph\u00e1p mi\u1ec5n ph\u00ed CDN, b\u1ea1n c\u00f3 th\u1ec3 t\u00edch h\u1ee3p site c\u1ee7a b\u1ea1n v\u1edbi CDN nh\u01b0 c\u1ee7a\u00a0 Cloudflare.<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span id=\"Use-a-Caching-Plugin\" style=\"color: #282828; font-size: 115%;\">9.4 S\u1eed d\u1ee5ng Caching Plugin<\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Caching plugin s\u1ebd t\u1ea1o ra site HTML files t\u0129nh, thay v\u00ec s\u1eed d\u1ee5ng PHP files th\u01b0\u1eddng \u0111\u01b0\u1ee3c d\u00f9ng \u0111\u1ec3 ch\u1ea1y WordPress. N\u00f3 s\u1ebd gi\u1ea3m \u0111\u00e1ng k\u1ec3 l\u01b0\u1ee3ng request l\u00ean server t\u1eeb tr\u00ecnh duy\u1ec7t ng\u01b0\u1eddi d\u00f9ng, v\u00e0 t\u1eeb \u0111\u00f3 s\u1ebd t\u0103ng t\u1ed1c \u0111\u1ed9 t\u1ea3i trang.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">M\u1ed9t s\u1ed1 plugin caching WordPress ph\u1ed5 bi\u1ebfn nh\u1ea5t l\u00e0 W3 Total Cache v\u00e0 WP Super Cache.<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span id=\"Optimize-Your-Media\" style=\"color: #282828; font-size: 115%;\">9.5 T\u1ed1i \u01b0u h\u00ecnh \u1ea3nh ho\u1eb7c video c\u1ee7a b\u1ea1n<\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">N\u1ebfu b\u1ea1n \u0111ang upload \u1ea3nh l\u00ean site, v\u1eady b\u1ea1n c\u1ea7n t\u1ed1i \u01b0u ch\u00fang \u0111\u1ec3 l\u00e0m nh\u1eb9 site xu\u1ed1ng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">\u0110\u1ec3 t\u1ed1i \u01b0u h\u00ecnh \u1ea3nh, h\u00e3y l\u00e0m c\u00e1c b\u01b0\u1edbc sau:<\/span><\/p>\n<ol style=\"text-align: justify;\">\n<li><span style=\"color: #282828; font-size: 115%;\">Gi\u1ea3m dung l\u01b0\u1ee3ng file size b\u1eb1ng c\u00e1ch t\u1ed1i \u01b0u \u1ea3nh qua c\u00f4ng c\u1ee5 nh\u01b0 TinyPNG.<\/span><\/li>\n<li><span style=\"color: #282828; font-size: 115%;\">\u0110\u1ed5i k\u00edch th\u01b0\u1edbc \u1ea3nh xu\u1ed1ng k\u00edch th\u01b0\u1edbc ph\u00f9 h\u1ee3p tr\u01b0\u1edbc khi upload.<\/span><\/li>\n<li><span style=\"color: #282828; font-size: 115%;\">C\u00e0i \u0111\u1eb7t plugin t\u1ed1i \u01b0u \u1ea3nh nh\u01b0 l\u00e0 WP Smush.<\/span><\/li>\n<\/ol>\n<h2 style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\"><span id=\"10_Sua_bat_ky_link_loi_nao\" class=\"ez-toc-section\"><\/span><span id=\"10-Fix-Any-Broken-Links\">10. S\u1eeda b\u1ea5t k\u1ef3 link l\u1ed7i n\u00e0o<\/span><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">B\u1ea1n \u0111ang c\u00f3 nhi\u1ec1u broken links (link h\u1ecfng) v\u00e0 n\u00f3 ho\u00e0n to\u00e0n kh\u00f4ng t\u1ed1t cho \u0111\u1ed9c gi\u1ea3 ho\u1eb7c th\u1ee9 h\u1ea1ng t\u00ecm ki\u1ebfm c\u1ee7a b\u1ea1n. V\u00ec n\u00f3 c\u00f3 th\u1ec3 g\u00e2y kh\u00f3 kh\u0103n cho Google bots qu\u00e9t site c\u1ee7a b\u1ea1n. T\u00f3m l\u1ea1i, c\u00e0ng nhi\u1ec1u broken links ch\u1eebng n\u00e0o, SEO WordPress c\u00e0ng b\u1ecb \u1ea3nh h\u01b0\u1edfng ti\u00eau c\u1ef1c ch\u1eebng \u0111\u00f3.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">C\u00e1ch d\u1ec5 nh\u1ea5t l\u00e0 ki\u1ec3m tra broken links b\u1eb1ng Google Search Console v\u00e0 click v\u00e0o n\u00fat ph\u1ea7n \u2018Crawl Errors\u2019.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828; font-size: 115%;\">Sau \u0111\u00f3, m\u1edf t\u1eebng l\u1ed7i l\u00ean v\u00e0 n\u00f3 s\u1ebd ch\u1ec9 cho b\u1ea1n link l\u1ed7i \u1edf \u0111\u00e2u \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 s\u1eeda \u0111\u01b0\u1ee3c.<\/span><\/p>\n<p><span style=\"font-size: 120%;\">Xem th\u00eam:<a href=\"https:\/\/www.shost.vn\/tin-cong-nghe\/10-cach-seo-website-hieu-qua-google.html\" rel=\"nofollow noopener\" target=\"_blank\">10 c\u00e1ch SEO website hi\u1ec7u qu\u1ea3 l\u00ean TOP Google<\/a><\/span><\/p>\n<p style=\"text-align: right;\"><span style=\"font-size: 110%;\">Ngu\u1ed3n: T\u1ed5ng h\u1ee3p t\u1eeb Internet<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>1. C\u00e0i \u0111\u1eb7t WordPress SEO Plugin WordPress \u0111\u00e3 c\u00f3 c\u00e1c t\u00ednh n\u0103ng s\u1eb5n \u0111\u1ec3 SEO. Tuy nhi\u00ean, b\u1ea1n c\u1ea7n s\u1eed d\u1ee5ng m\u1ed9t plugin SEO \u0111\u1ec3 n\u00e2ng t\u1ea7m vi\u1ec7c t\u1ed1i \u01b0u&hellip;<\/p>\n","protected":false},"author":1,"featured_media":4112,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_mi_skip_tracking":false,"footnotes":""},"categories":[26,24],"tags":[28],"class_list":["post-1152","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","category-thong-tin-huu-ich","tag-thu-thuat-seo"],"_links":{"self":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/posts\/1152"}],"collection":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/comments?post=1152"}],"version-history":[{"count":0,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/posts\/1152\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/media\/4112"}],"wp:attachment":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/media?parent=1152"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/categories?post=1152"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/tags?post=1152"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}