{"id":1361,"date":"2022-03-14T11:49:13","date_gmt":"2022-03-14T11:49:13","guid":{"rendered":"https:\/\/migoda.vn\/xay-dung-thuong-hieu-my-pham-1647258543"},"modified":"2023-04-19T04:34:17","modified_gmt":"2023-04-19T04:34:17","slug":"xay-dung-nhan-hieu-my-pham","status":"publish","type":"post","link":"https:\/\/migoda.vn\/blog\/xay-dung-nhan-hieu-my-pham\/","title":{"rendered":"B\u1ea1n bi\u1ebft g\u00ec v\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 s\u1edf h\u1eefu nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang1"},"content":{"rendered":"<div>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><i>N\u1ebfu b\u1ea1n chu\u1ea9n b\u1ecb m\u1edf m\u1ed9t c\u1eeda h\u00e0ng m\u1ef9 ph\u1ea9m th\u00ec ch\u1eafc h\u1eb3n vi\u1ec7c <strong>c\u00f4ng b\u1ed1<\/strong> <\/i><b><i>nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang<\/i><\/b><i> l\u00e0 v\u1ea5n \u0111\u1ec1 m\u00e0 b\u1ea1n quan t\u00e2m h\u00e0ng \u0111\u1ea7u. <\/i><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><i>V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 th\u1ee7 t\u1ee5c c\u00f4ng b\u1ed1 nh\u00e3n hi\u1ec7u \u0111\u1ed9c quy\u1ec1n di\u1ec5n ra thu\u1eadn l\u1ee3i v\u00e0 t\u1ea1o \u0111\u01b0\u1ee3c \u1ea5n t\u01b0\u1ee3ng \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng? H\u00e3y c\u00f9ng iFree t\u00ecm hi\u1ec3u \u1edf b\u00e0i vi\u1ebft b\u00ean d\u01b0\u1edbi.<\/i><\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><b>1. B\u1ea1n hi\u1ec3u th\u1ebf n\u00e0o v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m \u0111\u1ed9c quy\u1ec1n?<\/b><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><img decoding=\"async\" class=\"wp-image-11127 size-full aligncenter\" title=\"\u0110i\u1ec1u b\u1ea1n g\u00ec v\u00e0 l\u00e0m th\u1ebf n\u00e0o s\u1edf h\u1eefu nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang 2\" src=\"https:\/\/ifree.vn\/wp-content\/uploads\/2019\/12\/nhan-hieu-my-pham-rieng.jpg\" alt=\"nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang\" width=\"400\" height=\"400\" \/><\/span><\/p>\n<div style=\"margin-bottom: 15px; margin-top: 15px; text-align: justify;\">\n<p style=\"padding: 20px; background: #eaf0ff;\"><span style=\"font-size: 110%;\">B\u1ea1n \u0111ang \u0111\u1ecdc: <a title=\"B\u1ea1n bi\u1ebft g\u00ec v\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 s\u1edf h\u1eefu nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang\" href=\"https:\/\/migoda.vn\/xay-dung-thuong-hieu-my-pham-1647258543\" target=\"_blank\" rel=\"bookmark noopener\">B\u1ea1n bi\u1ebft g\u00ec v\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 s\u1edf h\u1eefu nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang<\/a><\/span><\/p>\n<\/div>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">Ch\u1eafc h\u1eb3n b\u1ea1n \u0111\u00e3 t\u1eebng nghe \u0111\u1ebfn nh\u1eefng c\u00e1i t\u00ean nh\u01b0 : The Face Shop, Bioderma, Shiseido, Ponds, Olay, Maybeline, \u2026 V\u00e0 m\u1ed7i l\u1ea7n h\u1ecd ra \u0111\u1eddi m\u1ed9t lo\u1ea1i s\u1ea3n ph\u1ea9m m\u1edbi s\u1ebd t\u1ea1o n\u00ean \u201c c\u01a1n s\u1ed1t \u201d trong kho\u1ea3ng ch\u1eebng th\u1eddi h\u1ea1n d\u00e0i. \u0110\u00f3 ch\u00ednh l\u00e0 s\u1ee9c m\u1ea1nh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed9c quy\u1ec1n .<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">V\u00ec th\u1ebf, vi\u1ec7c <strong>x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m<\/strong> r\u1ea5t quan tr\u1ecdng. Khi b\u1eaft \u0111\u1ea7u kinh doanh m\u1ef9 ph\u1ea9m, ch\u1eafc h\u1eb3n b\u1ea1n c\u0169ng mu\u1ed1n s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh xu\u1ea5t hi\u1ec7n v\u1edbi m\u1ed9t c\u00e1i t\u00ean ri\u00eang, h\u00ecnh \u1ea3nh v\u00e0 phong c\u00e1ch ri\u00eang m\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 nh\u1eadn ra b\u1ea1n l\u00e0 ai \u0111\u00fang kh\u00f4ng n\u00e0o.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">Sau \u0111\u00e2y h\u00e3y c\u00f9ng iFree t\u00ecm hi\u1ec3u v\u00e0 kh\u00e1m ph\u00e1 v\u1ec1 c\u00e1ch \u0111\u1ec3 chi\u1ebfm h\u1eefu m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang \u1edf ph\u1ea7n ti\u1ebfp theo .<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><b>2. L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 s\u1edf h\u1eefu th\u01b0\u01a1ng hi\u1ec7u ri\u00eang \u2013 nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang?<\/b><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">\u0110i\u1ec1u \u0111\u1ea7u ti\u00ean khi b\u1ea1n mu\u1ed1n <strong>s\u1edf h\u1eefu th\u01b0\u01a1ng hi\u1ec7u ri\u00eang<\/strong> l\u00e0 b\u1ea1n ph\u1ea3i s\u1edf h\u1eefu <strong>c\u00f4ng th\u1ee9c m\u1ef9 ph\u1ea9m<\/strong> ri\u00eang c\u1ee7a m\u00ecnh nh\u01b0 c\u00e1c lo\u1ea1i m\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean \u0111ang \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng ph\u1ed5 bi\u1ebfn hi\u1ec7n nay\u2026ho\u1eb7c b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 mua l\u1ea1i c\u00f4ng th\u1ee9c m\u1ef9 ph\u1ea9m t\u1eeb c\u00f4ng ty kh\u00e1c.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><img decoding=\"async\" class=\"wp-image-11129 size-medium aligncenter\" title=\"\u0110i\u1ec1u b\u1ea1n g\u00ec v\u00e0 l\u00e0m th\u1ebf n\u00e0o s\u1edf h\u1eefu nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang 3\" src=\"https:\/\/ifree.vn\/wp-content\/uploads\/2019\/12\/thuong-hieu-my-pham-1-600x339.jpg\" alt=\"t\u00ean th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m hay\" width=\"600\" height=\"339\" \/>Ti\u1ebfp theo l\u00e0 b\u1ea1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 thu\u00ea m\u1ed9t \u0111\u01a1n v\u1ecb ch\u1ee9c n\u0103ng gia c\u00f4ng m\u1ef9 ph\u1ea9m uy t\u00edn, n\u01a1i cung \u1ee9ng d\u1ecbch v\u1ee5 phong c\u00e1ch thi\u1ebft k\u1ebf \u0111\u1ed9c quy\u1ec1n cho ng\u01b0\u1eddi mua. Ho\u1eb7c b\u1ea1n c\u0169ng ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 t\u1ef1 trang b\u1ecb nh\u00e0 x\u01b0\u1edfng v\u00e0 d\u00e2y chuy\u1ec1n s\u1ea3n xu\u1ea5t s\u1ea3n xu\u1ea5t \u0111\u1ea1t ti\u00eau chu\u1ea9n .<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">Ngo\u00e0i ra, tr\u01b0\u1edbc khi thu\u00ea \u0111\u01a1n v\u1ecb gia c\u00f4ng m\u1ef9 ph\u1ea9m chuy\u00ean nghi\u1ec7p, b\u1ea1n n\u00ean t\u1ef1 tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi sau: b\u1ea1n kinh doanh m\u1eb7t h\u00e0ng g\u00ec (m\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean, kem th\u1ea3o d\u01b0\u1ee3c, tinh d\u1ea7u, kem d\u01b0\u1ee1ng da hay m\u1eb7t h\u00e0ng n\u00e0o kh\u00e1c?,..), ch\u00e2n dung kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n (gi\u1edbi t\u00ednh, ngh\u1ec1 nghi\u1ec7p, \u0111\u1ed9 tu\u1ed5i,\u2026), t\u00ean v\u00e0 <strong>logo th\u01b0\u01a1ng hi\u1ec7u<\/strong> c\u1ee7a b\u1ea1n.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">B\u00ean c\u1ea1nh \u0111\u00f3, c\u00f4ng ty gia c\u00f4ng m\u1ef9 ph\u1ea9m c\u0169ng s\u1ebd t\u01b0 v\u1ea5n cho b\u1ea1n nh\u1eefng phong c\u00e1ch thi\u1ebft k\u1ebf, m\u1eabu m\u00e3 t\u01b0\u01a1ng th\u00edch v\u1edbi m\u1eabu s\u1ea3n ph\u1ea9m b\u00ean b\u1ea1n .<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">&gt;&gt;&gt; Xem ngay top 15 c\u00f4ng ty <strong>s\u1ea3n xu\u1ea5t m\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean<\/strong> t\u1ea1i Vi\u1ec7t Nam n\u1ebfu b\u1ea1n \u0111ang mu\u1ed1n t\u00ecm m\u1ed9t c\u00f4ng ty cung c\u1ea5p ngu\u1ed3n m\u1ef9 ph\u1ea9m cho th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed9c quy\u1ec1n c\u1ee7a m\u00ecnh.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">D\u01b0\u1edbi \u0111\u00e2y l\u00e0 8 b\u01b0\u1edbc quan tr\u1ecdng b\u1ea1n c\u1ea7n bi\u1ebft \u0111\u1ec3 t\u1ea1o ra m\u1ed9t d\u00f2ng m\u1ef9 ph\u1ea9m m\u1edbi :<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 110%;\">B\u01b0\u1edbc 1 : L\u1eadp c\u00f4ng ty c\u00f3 t\u00ednh n\u0103ng kinh doanh th\u01b0\u01a1ng m\u1ea1i m\u1ef9 ph\u1ea9m<\/span><\/li>\n<li><span style=\"font-size: 110%;\">B\u01b0\u1edbc 2 : T\u1eadp trung t\u0103ng tr\u01b0\u1edfng th\u01b0\u01a1ng hi\u1ec7u<\/span><\/li>\n<li><span style=\"font-size: 110%;\">B\u01b0\u1edbc 3 : X\u00e1c \u0111\u1ecbnh ch\u00e2n dung ng\u01b0\u1eddi mua<\/span><\/li>\n<li><span style=\"font-size: 110%;\">B\u01b0\u1edbc 4 : X\u00e1c \u0111\u1ecbnh quy m\u00f4 kinh doanh th\u01b0\u01a1ng m\u1ea1i<\/span><\/li>\n<li><span style=\"font-size: 110%;\">B\u01b0\u1edbc 5 : S\u00e1ng t\u1ea1o lo\u1ea1i s\u1ea3n ph\u1ea9m<\/span><\/li>\n<li><span style=\"font-size: 110%;\">B\u01b0\u1edbc 6 : Ti\u1ebfn h\u00e0nh s\u1ea3n xu\u1ea5t m\u1eabu s\u1ea3n ph\u1ea9m<\/span><\/li>\n<li><span style=\"font-size: 110%;\">B\u01b0\u1edbc 7 : Ti\u1ebfp th\u1ecb lo\u1ea1i s\u1ea3n ph\u1ea9m<\/span><\/li>\n<li><span style=\"font-size: 110%;\">B\u01b0\u1edbc 8 : B\u00e1n lo\u1ea1i s\u1ea3n ph\u1ea9m<\/span><\/li>\n<\/ul>\n<h2 style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><b>3. H\u1ed3 s\u01a1 \u0111\u0103ng k\u00fd t\u00ean nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m c\u1ea7n chu\u1ea9n b\u1ecb<\/b><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><strong>C\u00f4ng b\u1ed1 m\u1ef9 ph\u1ea9m<\/strong> \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ed9t trong nh\u1eefng th\u1ee7 t\u1ee5c quan tr\u1ecdng m\u00e0 b\u1ea1n n\u00ean chu\u1ea9n b\u1ecb k\u1ef9 c\u00e0ng. \u0110\u1ec3 th\u1ef1c hi\u1ec7n th\u1ee7 t\u1ee5c n\u00e0y \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i am hi\u1ec3u v\u1ec1 h\u1ec7 th\u1ed1ng v\u00e0 ph\u00e1p lu\u1eadt.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><img decoding=\"async\" class=\"wp-image-11128 size-medium aligncenter\" title=\"\u0110i\u1ec1u b\u1ea1n g\u00ec v\u00e0 l\u00e0m th\u1ebf n\u00e0o s\u1edf h\u1eefu nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang 4\" src=\"https:\/\/ifree.vn\/wp-content\/uploads\/2019\/12\/ten-thuong-hieu-my-pham-hay-600x333.jpg\" alt=\"th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m\" width=\"600\" height=\"333\" \/>Nh\u1eefng h\u1ed3 s\u01a1 b\u1ea1n c\u1ea7n chu\u1ea9n b\u1ecb s\u1eb5n s\u00e0ng g\u1ed3m c\u00f3 : Th\u00f4ng th\u01b0\u1eddng, nh\u1eefng h\u1ed3 s\u01a1 b\u1ea1n c\u1ea7n chu\u1ea9n khi \u0110K g\u1ed3m c\u00f3 :<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 110%;\">Phi\u1ebfu c\u00f4ng b\u1ed1 m\u1ef9 ph\u1ea9m ( 2 b\u1ea3n ), k\u00e8m theo t\u00e0i li\u1ec7u c\u00f4ng b\u1ed1 ( \u0111\u00e2y l\u00e0 b\u1ea3n m\u1ec1m c\u1ee7a phi\u1ebfu c\u00f4ng b\u1ed1 )<\/span><\/li>\n<li><span style=\"font-size: 110%;\">Gi\u1ea5y ghi nh\u1eadn \u0110K kinh doanh th\u01b0\u01a1ng m\u1ea1i t\u1ed5 ch\u1ee9c tri\u1ec3n khai ( b\u1ea3n sao ), c\u00e1 th\u1ec3 ch\u1ecbu ngh\u0129a v\u1ee5 v\u00e0 tr\u00e1ch nhi\u1ec7m \u0111\u01b0a lo\u1ea1i s\u1ea3n ph\u1ea9m ra th\u1ecb tr\u01b0\u1eddng ( ph\u1ea3i c\u00f3 ch\u1eef k\u00fd v\u00e0 \u0111\u00f3ng d\u1ea5u c\u1ee7a doanh nghi\u1ec7p ) .<\/span><\/li>\n<li><span style=\"font-size: 110%;\">Trong tr\u01b0\u1eddng h\u1ee3p m\u1ef9 ph\u1ea9m s\u1ea3n xu\u1ea5t trong n\u01b0\u1edbc m\u00e0 c\u00e1 nh\u00e2n, t\u1ed5 ch\u1ee9c ch\u1ecbu tr\u00e1ch nhi\u1ec7m \u0111\u01b0a s\u1ea3n ph\u1ea9m ra th\u1ecb tr\u01b0\u1eddng kh\u00f4ng ph\u1ea3i l\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t, th\u00ec ph\u1ea3i c\u00f3 b\u1ea3n sao Gi\u1ea5y ch\u1ee9ng nh\u1eadn \u0111\u0103ng k\u00fd kinh doanh c\u1ee7a nh\u00e0 s\u1ea3n xu\u1ea5t (ph\u1ea3i c\u00f3 ch\u1ee9ng th\u1ef1c h\u1ee3p l\u1ec7).<\/span>\n<div style=\"margin-bottom: 15px; margin-top: 15px;\">\n<p style=\"padding: 20px; background: #eaf0ff;\"><span style=\"font-size: 110%;\">Xem th\u00eam: <a title=\"Quy tr\u00ecnh x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n v\u1edbi 8 quy t\u1eafc b\u1ea5t bi\u1ebfn\" href=\"https:\/\/migoda.vn\/xay-dung-thuong-hieu-ca-nhan-1647143131\" target=\"_blank\" rel=\"bookmark noopener\">Quy tr\u00ecnh x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n v\u1edbi 8 quy t\u1eafc b\u1ea5t bi\u1ebfn<\/a><\/span><\/p>\n<\/div>\n<\/li>\n<li><span style=\"font-size: 110%;\">B\u1ea3n ch\u00ednh ho\u1eb7c b\u1ea3n sau gi\u1ea5y chuy\u1ec3n nh\u01b0\u1ee3ng \u1ee7y quy\u1ec1n ( c\u00f3 x\u00e1c nh\u1eadn h\u1ee3p l\u1ec7 ) c\u1ee7a nh\u00e0 ph\u00e2n ph\u1ed1i ho\u1eb7c ch\u1ee7 s\u1edf h\u1eefu s\u1ea3n ph\u1ea9m chuy\u1ec3n nh\u01b0\u1ee3ng \u1ee7y quy\u1ec1n cho t\u1ed5 ch\u1ee9c tri\u1ec3n khai, c\u00e1 th\u1ec3 ch\u1ecbu ngh\u0129a v\u1ee5 v\u00e0 tr\u00e1ch nhi\u1ec7m \u0111\u01b0a m\u1eabu s\u1ea3n ph\u1ea9m ra th\u1ecb tr\u01b0\u1eddng t\u1ea1i N\u01b0\u1edbc Ta ( tr\u01b0\u1eddng h\u1ee3p t\u1ed5 ch\u1ee9c tri\u1ec3n khai c\u00f4ng b\u1ed1 kh\u00f4ng ph\u1ea3i ch\u1ee7 s\u1edf h\u1eefu ) .<\/span><\/li>\n<\/ul>\n<h2 style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><b>4. Kinh nghi\u1ec7m th\u1ef1c t\u1ebf khi c\u00f4ng b\u1ed1 m\u1ef9 ph\u1ea9m t\u1ef1 s\u1ea3n xu\u1ea5t<\/b><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">Th\u1ef1c t\u1ebf, vi\u1ec7c c\u00f4ng b\u1ed1 <b>nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang <\/b>ra th\u1ecb tr\u01b0\u1eddng \u0111\u1ed1i v\u1edbi \u0111\u01a1n v\u1ecb ch\u01b0a c\u00f3 kinh nghi\u1ec7m l\u00e0 vi\u1ec7c t\u01b0\u01a1ng \u0111\u1ed1i kh\u00f3 kh\u0103n. C\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn m\u1ed9t v\u00e0i nguy\u00ean nh\u00e2n nh\u01b0 sau:<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 110%;\">Ch\u01b0a th\u1ef1c s\u1ef1 hi\u1ec3u r\u00f5 lao l\u00fd v\u1ec1 ph\u00e1p l\u00fd v\u00e0 nh\u1eefng b\u01b0\u1edbc tri\u1ec3n khai<\/span><\/li>\n<li><span style=\"font-size: 110%;\">M\u1ea5t nhi\u1ec1u th\u1eddi h\u1ea1n v\u00e0 s\u1ee9c l\u1ef1c lao \u0111\u1ed9ng<\/span><\/li>\n<li><span style=\"font-size: 110%;\">Trong tr\u01b0\u1eddng h\u1ee3p b\u1ea1n chi\u1ebfm h\u1eefu nh\u00e0 x\u01b0\u1edfng v\u00e0 \u0111\u01a1n v\u1ecb ch\u1ee9c n\u0103ng gia c\u00f4ng \u0111\u00fang ph\u00e1p l\u00fd, nh\u01b0ng b\u1ea1n ch\u01b0a hi\u1ec3u r\u00f5 n\u00ean kh\u00f4ng h\u1ec1 tr\u00e1nh kh\u1ecfi nh\u1eefng tr\u01b0\u1eddng h\u1ee3p ch\u01b0a \u0111\u1ea1t h\u1ee3p \u0111\u1ed3ng gia c\u00f4ng, ti\u00eau chu\u1ea9n nh\u00e0 x\u01b0\u1edfng, \u2026<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">&gt;&gt;&gt; Tham kh\u1ea3o th\u00eam\u00a0<strong>ch\u1ee9ng nh\u1eadn\u00a0ISO 22716<\/strong> v\u1ec1 th\u1ef1c h\u00e0nh t\u1ed1t s\u1ea3n xu\u1ea5t m\u1ef9 ph\u1ea9m \u0111\u1ec3 hi\u1ec3u th\u00eam v\u1ec1 m\u1ef9 ph\u1ea9m t\u1ed1t v\u00e0 c\u00f4ng ty cung c\u1ea5p m\u1ef9 ph\u1ea9m t\u1ed1t c\u1ea7n nh\u1eefng g\u00ec.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">Do \u0111\u00f3, b\u1ea1n n\u00ean t\u00ecm m\u1ed9t \u0111\u01a1n v\u1ecb ch\u1ee9c n\u0103ng am hi\u1ec3u, c\u00f3 k\u1ef9 n\u0103ng v\u00e0 ki\u1ebfn th\u1ee9c v\u00e0 m\u1ed1i quan h\u1ec7 v\u1eefng ch\u00e3i \u0111\u1ec3 gi\u00fap b\u1ea1n chu\u1ea9n b\u1ecb s\u1eb5n s\u00e0ng b\u1ed9 h\u1ed3 s\u01a1 c\u00f4ng b\u1ed1 m\u1ef9 ph\u1ea9m. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap b\u1ea1n gi\u1ea3m \u0111\u01b0\u1ee3c th\u1eddi h\u1ea1n, c\u00f4ng s\u1ee9c c\u1ee7a con ng\u01b0\u1eddi v\u00e0 t\u00e0i l\u1ed9c .<img decoding=\"async\" class=\"wp-image-11125 size-medium aligncenter\" title=\"\u0110i\u1ec1u b\u1ea1n g\u00ec v\u00e0 l\u00e0m th\u1ebf n\u00e0o s\u1edf h\u1eefu nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang 5\" src=\"https:\/\/ifree.vn\/wp-content\/uploads\/2019\/12\/bang-hieu-my-pham-600x338.jpg\" alt=\"t\u00ean th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m hay\" width=\"600\" height=\"338\" \/>iFree t\u1ef1 h\u00e0o l\u00e0 m\u1ed9t trong nh\u1eefng \u0111\u01a1n v\u1ecb ch\u1ee9c n\u0103ng gia c\u00f4ng m\u1ef9 ph\u1ea9m s\u1ed1 1 l\u00fac b\u1ea5y gi\u1edd. B\u00ean c\u1ea1nh \u0111\u00f3, ch\u00fang t\u00f4i c\u00f2n l\u00e0 \u0111\u01a1n v\u1ecb ch\u1ee9c n\u0103ng chuy\u00ean t\u01b0 v\u1ea5n nh\u1eefng \u0111\u01a1n v\u1ecb ch\u1ee9c n\u0103ng kinh doanh th\u01b0\u01a1ng m\u1ea1i quy tr\u00ecnh, th\u1ee7 t\u1ee5c c\u00f4ng b\u1ed1 m\u1ef9 ph\u1ea9m \u0111\u1ed9c quy\u1ec1n c\u1ee7a m\u00ecnh .<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">\u0110\u1ed3ng th\u1eddi, ch\u00fang t\u00f4i v\u00f4 c\u00f9ng vinh h\u1ea1nh khi tr\u1edf th\u00e0nh c\u1ed9ng s\u1ef1 c\u00f9ng b\u1ea1n c\u00f4ng b\u1ed1 <b>nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang<\/b> c\u1ee7a m\u00ecnh.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><b>5. X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m t\u1eeb con s\u1ed1 0<\/b><\/span><\/h2>\n<h3 style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><b>5.1 \u0110i\u1ec3m \u0111\u1eb7c tr\u01b0ng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m<\/b><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">C\u00e1 t\u00ednh th\u01b0\u01a1ng hi\u1ec7u l\u00e0 m\u1ed9t trong nh\u1eefng \u0111i\u1ec3m t\u1ea1o n\u00ean s\u1ef1 \u0111\u1ed9c l\u1ea1 c\u1ee7a lo\u1ea1i s\u1ea3n ph\u1ea9m. Th\u01b0\u01a1ng hi\u1ec7u ch\u00ednh l\u00e0 \u201c v\u0169 kh\u00ed l\u1ee3i h\u1ea1i \u201d gi\u00fap ng\u01b0\u1eddi mua lu\u00f4n nh\u1edb \u0111\u1ebfn doanh nghi\u1ec7p, \u0111\u01a1n v\u1ecb ch\u1ee9c n\u0103ng .\u0110i\u1ec3m \u0111\u1eb7c tr\u01b0ng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u00f3m g\u1ecdn trong slogan \u0111\u1ed9c l\u1ea1, \u1ea5n t\u01b0\u1ee3ng l\u00e0m ng\u01b0\u1eddi mua nh\u1edb l\u00e2u h\u01a1n v\u1ec1 t\u1ea5t c\u1ea3 ch\u00fang ta .<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">\u0110\u1ed3ng th\u1eddi, th\u01b0\u01a1ng hi\u1ec7u c\u0169ng c\u1ea7n ph\u1ea3i t\u1ea1o ra s\u1ef1 li\u00ean k\u1ebft v\u1edbi ng\u01b0\u1eddi mua. Nh\u01b0 t\u1ea5t c\u1ea3 ch\u00fang ta \u0111\u00e3 th\u1ea5y, nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u l\u1edbn lu\u00f4n t\u1ea1o ra \u0111\u01b0\u1ee3c s\u1ef1 li\u00ean k\u1ebft can \u0111\u1ea3m v\u00e0 m\u1ea1nh m\u1ebd v\u1edbi ng\u01b0\u1eddi mua .\u0110\u00f3 l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 gi\u00fap l\u00f4i cu\u1ed1n ng\u01b0\u1eddi mua v\u00e0 l\u00e0m h\u1ecd \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh h\u00e0nh \u0111\u1ed9ng c\u00f3 \u1edf l\u1ea1i l\u00e2u d\u00e0i h\u01a1n v\u1edbi th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f3 hay kh\u00f4ng .<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">Th\u00f4ng th\u01b0\u1eddng, khi ng\u01b0\u1eddi mua s\u1eed d\u1ee5ng m\u1eabu s\u1ea3n ph\u1ea9m c\u1ee7a m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u th\u00ec h\u1ecd s\u1ebd nh\u1edb \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng gi\u1ea3i tr\u00ed c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f3 l\u00e2u h\u01a1n .<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><b>5.2 T\u00ednh \u0111\u1ed3ng nh\u1ea5t nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m<\/b><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">T\u00ednh gi\u1ed1ng h\u1ec7t l\u00e0 ch\u00eca kh\u00f3a t\u1ea1o n\u00ean s\u1ef1 th\u00e0nh c\u00f4ng xu\u1ea5t s\u1eafc cho b\u1ea5t k\u1ec3 th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m n\u00e0o .Nh\u01b0 t\u1ea5t c\u1ea3 ch\u00fang ta ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 th\u1ea5y, trong s\u1eed d\u1ee5ng \u0111\u1ed3 h\u1ecda th\u00ec s\u1ef1 \u0111\u1ed3ng \u0111i\u1ec7u gi\u1eefa s\u1eafc t\u1ed1, c\u1ea5u tr\u00fac v\u00e0 ch\u1eef ph\u1ed1i h\u1ee3p l\u1ea1i v\u1edbi nhau t\u1ea1o n\u00ean h\u00ecnh \u1ea3nh \u0111\u00e1ng nh\u1edb cho ng\u01b0\u1eddi d\u00f9ng. \u0110\u00f3 c\u0169ng ch\u00ednh l\u00e0 b\u01b0\u1edbc ti\u00ean phong gi\u00fap x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u .<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">Ngo\u00e0i ra, m\u00e0u s\u1eafc c\u0169ng l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh \u0111\u1ebfn l\u1ef1a ch\u1ecdn mua h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110\u00f3 c\u0169ng c\u00f3 th\u1ec3 l\u00e0 ph\u01b0\u01a1ng ti\u1ec7n t\u00ecm ki\u1ebfm c\u00e1c <b>nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang<\/b> gi\u1eefa h\u00e0ng lo\u1ea1t c\u00e1c s\u1ea3n ph\u1ea9m trong c\u1eeda h\u00e0ng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">&gt;&gt;&gt; B\u00e0i vi\u1ebft <strong>th\u00e0nh ph\u1ea7n trong m\u1ef9 ph\u1ea9m<\/strong> s\u1ebd cung c\u1ea5p cho b\u1ea1n nh\u1eefng ch\u1ea5t c\u00f3 trong m\u1ef9 ph\u1ea9m c\u00f9ng v\u1edbi t\u00e1c d\u1ee5ng c\u1ee7a ch\u00fang v\u00e0 nh\u1eefng ch\u1ea5t \u0111\u1ed9c h\u1ea1i trong m\u1ef9 ph\u1ea9m.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><img decoding=\"async\" class=\"wp-image-11126 size-full aligncenter\" title=\"\u0110i\u1ec1u b\u1ea1n g\u00ec v\u00e0 l\u00e0m th\u1ebf n\u00e0o s\u1edf h\u1eefu nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang 6\" src=\"https:\/\/ifree.vn\/wp-content\/uploads\/2019\/12\/dat-ten-cho-shop-my-pham.jpg\" alt=\"b\u1ea3ng hi\u1ec7u m\u1ef9 ph\u1ea9m\" width=\"531\" height=\"400\" \/><\/span><\/p>\n<h3 style=\"text-align: justify;\"><span style=\"font-size: 110%;\"><b>5.3 Nh\u00e0 cung c\u1ea5p \u0111\u1ed1i t\u00e1c\u00a0<\/b><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">\u0110\u1ec3 t\u00ecm ki\u1ebfm \u0111\u01b0\u1ee3c nh\u00e0 s\u1ea3n xu\u1ea5t \u0111\u1ed3ng th\u1eddi c\u0169ng l\u00e0 \u0111\u1ed1i t\u00e1c chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a b\u1ea1n kh\u00f4ng ph\u1ea3i l\u00e0 chuy\u1ec7n thu\u1eadn ti\u1ec7n. Vi\u1ec7c n\u00e0y s\u1ebd m\u1ea5t th\u1eddi h\u1ea1n v\u00e0 ngu\u1ed3n l\u1ef1c l\u1edbn h\u01a1n, tuy nhi\u00ean l\u1ea1i v\u00f4 c\u00f9ng \u00fd ngh\u0129a so v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. V\u00ec t\u1ea5t c\u1ea3 ch\u00fang ta kh\u00f4ng h\u1ec1 ph\u1ee7 nh\u1eadn m\u1ed9t \u0111i\u1ec1u r\u1eb1ng v\u1ecf h\u1ed9p v\u00e0 v\u1eadt li\u1ec7u ch\u00ednh l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u .<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">Nh\u00e0 cung c\u1ea5p ch\u00ednh l\u00e0 nh\u1eefng ng\u01b0\u1eddi nh\u00ecn th\u1ea5y \u0111\u01b0\u1ee3c ti\u1ec1m n\u0103ng, \u0111i\u1ec3m kh\u00e1c bi\u1ec7t c\u1ee7a nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m v\u00e0 ch\u1ea5p nh\u1eadn th\u00e1ch th\u1ee9c khi s\u1ea3n xu\u1ea5t s\u1ea3n ph\u1ea9m c\u1ee7a h\u00e3ng.<\/span><\/p>\n<div style=\"margin-bottom: 15px; margin-top: 15px; text-align: justify;\">\n<p style=\"padding: 20px; background: #eaf0ff;\"><span style=\"font-size: 110%;\">Xem th\u00eam: <a title=\"H\u01b0\u1edbng d\u1eabn x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u t\u1eeb con s\u1ed1 0, ai c\u0169ng c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n - V\u0169 Digital\" href=\"https:\/\/migoda.vn\/cach-xay-dung-thuong-hieu-1647163298\" target=\"_blank\" rel=\"bookmark noopener\">H\u01b0\u1edbng d\u1eabn x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u t\u1eeb con s\u1ed1 0, ai c\u0169ng c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n &#8211; V\u0169 Digital<\/a><\/span><\/p>\n<\/div>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">Qua nh\u1eefng th\u00f4ng tin tr\u00ean ch\u00fang t\u00f4i hy v\u1ecdng b\u1ea1n s\u1ebd c\u00f3 \u0111\u01b0\u1ee3c chi\u1ebfn l\u01b0\u1ee3c c\u00f4ng b\u1ed1 <b>nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang<\/b> th\u00e0nh c\u00f4ng t\u1ed1t \u0111\u1eb9p v\u00e0 chi\u1ebfm \u0111\u01b0\u1ee3c l\u00f2ng tin c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 110%;\">N\u1ebfu b\u1ea1n \u0111\u00e3 c\u00f3 \u00fd t\u01b0\u1edfng s\u00e1ng t\u1ea1o v\u1ec1 m\u1ed9t m\u1eabu s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ef1 t\u00ednh x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u ri\u00eang th\u00ec \u0111\u1eebng ng\u1ea7n ng\u1ea1i li\u00ean h\u1ec7 v\u1edbi iFree \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n v\u00e0 t\u01b0\u01a1ng h\u1ed7 m\u1ed9t c\u00e1ch nhanh g\u1ecdn. iFree t\u1ef1 h\u00e0o l\u00e0 \u0111\u01a1n v\u1ecb ch\u1ee9c n\u0103ng s\u00e1t c\u00e1nh t\u0103ng tr\u01b0\u1edfng c\u00f9ng nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m \u0111\u1ed9c quy\u1ec1n tr\u00ean to\u00e0n n\u01b0\u1edbc .<\/span><\/p>\n<p><span style=\"font-size: 110%;\">Xem th\u00eam : <a href=\"https:\/\/gtvseo.com\/marketing\/xay-dung-thuong-hieu\/\" rel=\"nofollow noopener\" target=\"_blank\">C\u00e1ch x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u th\u00e0nh c\u00f4ng v\u1edbi 11 b\u01b0\u1edbc c\u0103n b\u1ea3n 2022<\/a><\/span><\/p>\n<p style=\"text-align: right;\"><span style=\"font-size: 110%;\">Ngu\u1ed3n: Ifree.vn<\/span><\/p>\n<\/div>\n<div style=\"margin-bottom: 15px; margin-top: 15px;\">\n<p style=\"padding: 20px; background: #eaf0ff; text-align: justify;\"><span style=\"font-size: 110%;\">Source: <a title=\"https:\/\/migoda.vn\" href=\"https:\/\/migoda.vn\/\" target=\"_blank\" rel=\"bookmark noopener\">https:\/\/migoda.vn<\/a> <\/span><br \/>\n<span style=\"font-size: 110%;\">Category: <a title=\"X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u\" href=\"https:\/\/migoda.vn\/category\/thong-tin-huu-ich\/xay-dung-thuong-hieu\" target=\"_blank\" rel=\"bookmark noopener\">X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u<\/a><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>N\u1ebfu b\u1ea1n chu\u1ea9n b\u1ecb m\u1edf m\u1ed9t c\u1eeda h\u00e0ng m\u1ef9 ph\u1ea9m th\u00ec ch\u1eafc h\u1eb3n vi\u1ec7c c\u00f4ng b\u1ed1 nh\u00e3n hi\u1ec7u m\u1ef9 ph\u1ea9m ri\u00eang l\u00e0 v\u1ea5n \u0111\u1ec1 m\u00e0 b\u1ea1n quan t\u00e2m h\u00e0ng \u0111\u1ea7u.&hellip;<\/p>\n","protected":false},"author":1,"featured_media":4253,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_mi_skip_tracking":false,"footnotes":""},"categories":[36],"tags":[44],"_links":{"self":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/posts\/1361"}],"collection":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/comments?post=1361"}],"version-history":[{"count":0,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/posts\/1361\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/media\/4253"}],"wp:attachment":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/media?parent=1361"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/categories?post=1361"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/tags?post=1361"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}