{"id":2072,"date":"2022-03-26T11:48:05","date_gmt":"2022-03-26T11:48:05","guid":{"rendered":"https:\/\/migoda.vn\/content-marketing-dinh-cao-1648295279"},"modified":"2023-04-23T03:10:22","modified_gmt":"2023-04-23T03:10:22","slug":"content-marketing-dinh-cao-1648295279","status":"publish","type":"post","link":"https:\/\/migoda.vn\/blog\/content-marketing-dinh-cao-1648295279\/","title":{"rendered":"11 C\u00f4ng th\u1ee9c vi\u1ebft Content \u0111\u1ec9nh cao &#8211; PA Marketing"},"content":{"rendered":"<div>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">Content l\u00e0 ch\u00eca kh\u00f3a th\u00e0nh c\u00f4ng trong c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o. Nh\u01b0ng l\u00e0m sao \u0111\u1ec3 vi\u1ebft content h\u1ea5p d\u1eabn, thu h\u00fat kh\u00e1ch h\u00e0ng. Th\u1eadm ch\u00ed l\u00e0 khi\u1ebfn h\u1ecd mu\u1ed1n \u201cx\u00ec ti\u1ec1n\u201d ngay cho b\u1ea1n l\u1ea1i c\u00e0ng kh\u00f3. Nh\u01b0ng d\u00e2n trong ngh\u1ec1 lu\u00f4n c\u00f3 <strong>c\u00f4ng th\u1ee9c vi\u1ebft Content<\/strong> \u0111\u1ec9nh cao. \u0110em l\u1ea1i hi\u1ec7u qu\u1ea3 cao cho c\u00e1c chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng c\u1ee7a b\u1ea1n.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">Tr\u00ean trong th\u1ef1c ti\u1ec5n 11 c\u00f4ng th\u1ee9c PA Marketing san s\u1ebb v\u1edbi b\u1ea1n d\u01b0\u1edbi \u0111\u00e2y \u0111\u00e3 v\u00e0 \u0111ang \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng tho\u00e1ng \u0111\u00e3ng. V\u00e0 \u0111\u01b0\u1ee3c ki\u1ec3m ch\u1ee9ng v\u1ec1 hi\u1ec7u su\u1ea5t cao truy\u1ec1n th\u00f4ng online mang l\u1ea1i r\u1ea5t t\u00edch c\u1ef1c. C\u00f9ng t\u00ecm hi\u1ec3u v\u00e0 kh\u00e1m ph\u00e1 nh\u00e9 !<\/span><\/p>\n<h2 id=\"1Cong_thuc_content_dinh_cao_1-_FAB\" style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><strong>1.C\u00f4ng th\u1ee9c content \u0111\u1ec9nh cao 1- FAB.<\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">C\u00f4ng th\u1ee9c n\u00e0y s\u1ebd c\u00f3 3 ph\u1ea7n :<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-10514\" src=\"https:\/\/pamarketing.vn\/wp-content\/uploads\/2019\/07\/dua-ra-loi-ich-cua-khach-hang-ngay-trong-content.jpg\" alt=\"dua-ra-loi-ich-cua-khach-hang-ngay-trong-content\" width=\"600\" height=\"400\" \/><\/span><\/p>\n<div style=\"margin-bottom: 15px; margin-top: 15px; text-align: justify;\">\n<p style=\"padding: 20px; background: #eaf0ff;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">B\u1ea1n \u0111ang \u0111\u1ecdc: <a title=\"11 C\u00f4ng th\u1ee9c vi\u1ebft Content \u0111\u1ec9nh cao - PA Marketing\" href=\"https:\/\/migoda.vn\/content-marketing-dinh-cao-1648295279\" target=\"_blank\" rel=\"bookmark noopener\">11 C\u00f4ng th\u1ee9c vi\u1ebft Content \u0111\u1ec9nh cao &#8211; PA Marketing<\/a><\/span><\/p>\n<\/div>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">\u0110\u01b0a ra quy\u1ec1n l\u1ee3i c\u1ee7a ng\u01b0\u1eddi mua ngay trong content<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">F- Features:\u00a0T\u00ednh n\u0103ng c\u1ee7a s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 c\u1ea7n qu\u1ea3ng c\u00e1o.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">A- Advantages:\u00a0\u01afu \u0111i\u1ec3m v\u01b0\u1ee3t tr\u1ed9i c\u1ee7a s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ea7n qu\u1ea3ng c\u00e1o so v\u1edbi c\u00e1c \u0111\u01a1n v\u1ecb \u0111\u1ed1i th\u1ee7.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">B- Benefits:\u00a0Nh\u1eefng l\u1ee3i \u00edch s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 qu\u1ea3ng c\u00e1o mang l\u1ea1i cho kh\u00e1ch h\u00e0ng.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">Trong c\u00f4ng th\u1ee9c Content n\u00e0y th\u00ec ph\u1ea7n tr\u1ecdng t\u00e2m ch\u00ednh l\u00e0 Benefits. B\u1ea1n c\u1ea7n t\u1eadp trung chuy\u00ean s\u00e2u v\u00e0o m\u1eb7t quy\u1ec1n l\u1ee3i t\u1eeb lo\u1ea1i s\u1ea3n ph\u1ea9m \/ d\u1ecbch v\u1ee5 \u0111\u1ec3 \u201c h\u1ea1 g\u1ee5c \u201d ng\u01b0\u1eddi mua. V\u00ec theo t\u00e2m \u00fd c\u1ee7a ng\u01b0\u1eddi mua, khi quy\u1ec1n l\u1ee3i c\u1ee7a h\u1ecd \u0111\u01b0\u1ee3c t\u00f4n vinh. Th\u00ec \u0111\u00e2y ch\u00ednh l\u00e0 y\u1ebfu t\u1ed1 h\u1ecd ch\u0103m s\u00f3c h\u01a1n c\u1ea3 .<\/span><\/p>\n<h2 id=\"2Cong_thuc_content_thu_2-_FAS\" style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><strong>2.C\u00f4ng th\u1ee9c content th\u1ee9 2- FAS.<\/strong><\/span><\/h2>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">P- Problem: \u0110\u1ec1 c\u1eadp \u0111\u1ebfn c\u00e1c v\u1ea5n \u0111\u1ec1, t\u00ecnh tr\u1ea1ng kh\u00e1ch h\u00e0ng \u0111ang g\u1eb7p ph\u1ea3i<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">A- Agitate: Xo\u00e1y s\u00e2u v\u00e0 l\u00e0m tr\u1ea7m tr\u1ecdng th\u00eam v\u1ea5n \u0111\u1ec1<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">S- Solve: \u0110\u01b0a ra gi\u1ea3i ph\u00e1p \u0111\u1ec3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 \u0111\u00f3 ch\u00ednh l\u00e0 s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n qu\u1ea3ng c\u00e1o.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">\u0110\u00e2y c\u0169ng l\u00e0 m\u1ed9t trong nh\u1eefng content ads th\u00f4ng d\u1ee5ng t\u1ea5t c\u1ea3 ch\u00fang ta th\u01b0\u1eddng hay g\u1eb7p trong qu\u1ea3ng c\u00e1o. N\u1ed5i ti\u1ebfng nh\u1ea5t ph\u1ea3i k\u1ec3 t\u1edbi nh\u1eefng qu\u1ea3ng c\u00e1o c\u1ee7a 2 h\u00e3ng n\u01b0\u1edbc m\u1eafm Masan v\u00e0 Chinsu .<\/span><\/p>\n<h2 id=\"3Cong_thuc_content_thu_3-_BAB\" style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><strong>3.C\u00f4ng th\u1ee9c content th\u1ee9 3- BAB.<\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-10513\" src=\"https:\/\/pamarketing.vn\/wp-content\/uploads\/2019\/07\/content-kieu-so-sanh-truoc-sau.jpg\" alt=\"content-kieu-so-sanh-truoc-sau\" width=\"600\" height=\"400\" \/><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">Content ki\u1ec3u so s\u00e1nh tr\u01b0\u1edbc sau<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">B- Before: T\u00ecnh tr\u1ea1ng c\u1ee7a kh\u00e1ch h\u00e0ng tr\u01b0\u1edbc khi s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">A- After: T\u00ecnh tr\u1ea1ng c\u1ee7a kh\u00e1ch h\u00e0ng sau khi s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">B- Bridge: C\u1ea7u n\u1ed1i c\u1ee7a Before- After \u1edf \u0111\u00e2y ch\u00ednh l\u00e0 s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5. \u0110i\u1ec1u n\u00e0y \u0111\u01b0a ra nh\u1eb1m nh\u1ea5n m\u1ea1nh l\u1ee3i \u00edch m\u00e0 s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 mang l\u1ea1i cho kh\u00e1ch h\u00e0ng.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">\u0110\u00e2y l\u00e0 1 trong nh\u1eefng c\u00f4ng th\u1ee9c vi\u1ebft content \u0111\u1ec9nh cao \u0111\u01b0\u1ee3c \u1ee9ng d\u1ee5ng tho\u00e1ng r\u1ed9ng trong nh\u1eefng qu\u1ea3ng c\u00e1o b\u1ea1n g\u1eb7p m\u1ed7i ng\u00e0y. Trong \u0111\u00f3 \u1ee9ng d\u1ee5ng ph\u1ed5 c\u1eadp l\u00e0 trong nh\u1eefng content qu\u1ea3ng c\u00e1o m\u1ef9 ph\u1ea9m, spa ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe v\u00e0 l\u00e0m \u0111\u1eb9p, d\u1ecbch v\u1ee5 l\u00e0m t\u00f3c, \u2026<\/span><\/p>\n<h2 id=\"4Cong_thuc_viet_Content_dinh_cao_4-_4C\" style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><strong>4.C\u00f4ng th\u1ee9c vi\u1ebft Content \u0111\u1ec9nh cao 4- 4C.<\/strong><\/span><\/h2>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">C1- Clear: \u00a0N\u1ed9i dung Content Marketing ph\u1ea3i r\u00f5 r\u00e0ng.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">C2- Concise: Th\u00f4ng \u0111i\u1ec7p \u0111\u01b0a ra ng\u1eafn g\u1ecdn.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">C3- Compelling: N\u1ed9i dung b\u00e0i vi\u1ebft c\u1ea7n c\u00f3 s\u1ee9c thuy\u1ebft ph\u1ee5c.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">C4- Credible: N\u1ed9i dung b\u00e0i vi\u1ebft c\u1ea7n \u0111\u01b0a nhi\u1ec1u d\u1eabn ch\u1ee9ng c\u1ee5 th\u1ec3.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">\u0110\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 c\u00f4ng th\u1ee9c v\u1ec1 c\u1ea5u tr\u00fac b\u00e0i vi\u1ebft content nh\u01b0 nh\u1eefng c\u00f4ng th\u1ee9c vi\u1ebft content \u0111\u1ec9nh cao n\u00eau tr\u00ean. M\u00e0 \u0111\u00e2y l\u00e0 c\u00f4ng th\u1ee9c n\u00f3i v\u1ec1 nh\u1eefng y\u1ebfu t\u1ed1 thi\u1ebft y\u1ebfu c\u00f3 trong m\u1ed9t b\u00e0i vi\u1ebft content. \u1ede tr\u01b0\u1eddng h\u1ee3p n\u00e0y th\u00ec m\u1ed9t b\u00e0i content \u0111\u1ec9nh cao l\u00e0 vi\u1ebft cung \u1ee9ng \u0111\u01b0\u1ee3c v\u1eeba \u0111\u1ee7 c\u1ea3 4 y\u1ebfu t\u1ed1 n\u00e0y .<\/span><\/p>\n<h2 id=\"5_Cong_thuc_thu_5-_4U\" style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><strong>5. C\u00f4ng th\u1ee9c th\u1ee9 5- 4U.<\/strong><\/span><\/h2>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">U1- Useful: H\u1eefu d\u1ee5ng.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">U2- Urgent: C\u1ea5p b\u00e1ch.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">U2- Unique: \u0110\u1ed9c \u0111\u00e1o.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">U3- Ultra-specific: Ng\u1eafn g\u1ecdn.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-10512\" src=\"https:\/\/pamarketing.vn\/wp-content\/uploads\/2019\/07\/cong-thuc-viet-content-4u.jpg\" alt=\"cong-thuc-viet-content-4u\" width=\"600\" height=\"400\" \/><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">C\u00f4ng th\u1ee9c vi\u1ebft content 4U<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">C\u00f3 th\u1ec3 th\u1ea5y \u1edf c\u00f4ng th\u1ee9c n\u00e0y kh\u00e1 gi\u1ed1ng v\u1edbi 4C. \u0110\u1ec1u ch\u1ec9 ra c\u00e1c y\u1ebfu t\u1ed1 c\u1ea7n thi\u1ebft trong m\u1ed9t b\u00e0i content ads. Tr\u00ean th\u1ef1c t\u1ebf c\u00f4ng th\u1ee9c n\u00e0y ph\u00f9 h\u1ee3p cho c\u00e1c b\u1ea1n s\u1eed d\u1ee5ng khi vi\u1ebft v\u1ec1 c\u00e1c \u0111\u1ec1 t\u00e0i n\u00f3ng, hot trends.<\/span><\/p>\n<div style=\"margin-bottom: 15px; margin-top: 15px; text-align: justify;\">\n<p style=\"padding: 20px; background: #eaf0ff;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">Xem th\u00eam: <a title=\"Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a KFC \u2013 \u0110i \u0111\u1ebfn \u0111\u00e2u \u201cb\u1ea3n \u0111\u1ecba h\u00f3a\u201d \u0111\u1ebfn \u0111\u00f3\" href=\"https:\/\/migoda.vn\/content-marketing-cua-kfc-1648286637\" target=\"_blank\" rel=\"bookmark noopener\">Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a KFC \u2013 \u0110i \u0111\u1ebfn \u0111\u00e2u \u201cb\u1ea3n \u0111\u1ecba h\u00f3a\u201d \u0111\u1ebfn \u0111\u00f3<\/a><\/span><\/p>\n<\/div>\n<h2 id=\"6_Cong_thuc_thu_6-_A_FOREST\" style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><strong>6. C\u00f4ng th\u1ee9c th\u1ee9 6- A FOREST.<\/strong><\/span><\/h2>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">A- Alliteration: S\u1ef1 l\u1eb7p l\u1ea1i<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">F- Facts: S\u1ef1 th\u1eadt \u0111\u01b0\u1ee3c n\u00eau ra.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">Opinions: Lu\u1eadn \u0111i\u1ec3m v\u00e0 \u00fd ki\u1ebfn \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">R- Repetition: S\u1ef1 l\u1eb7p l\u1ea1i<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">E- Examples: \u0110\u01b0a ra c\u00e1c v\u00ed d\u1ee5, d\u1eabn ch\u1ee9ng c\u1ee5 th\u1ec3.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">S- Statistics: L\u1eadp b\u1ea3ng th\u1ed1ng k\u00ea c\u00e1c con s\u1ed1.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">T- Threes: L\u1eb7p l\u1ea1i \u0111i\u1ec1u g\u00ec \u0111\u00f3 3 l\u1ea7n nh\u1eb1m t\u1ea1o \u1ea5n t\u01b0\u1ee3ng v\u00e0 gi\u00fap n\u00f3 d\u1ec5 nh\u1edb h\u01a1n.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">C\u00f3 th\u1ec3 th\u1ea5y \u0111\u00e2y gi\u1ed1ng nh\u01b0 m\u1ed9t qu\u00e1 tr\u00ecnh t\u1ea1o Content Ads \u0111\u1ec9nh cao. Nh\u01b0ng n\u00f3 kh\u00f4ng h\u1ec1 t\u01b0\u01a1ng th\u00edch khi vi\u1ebft nh\u1eefng content qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i ho\u1eb7c website. B\u1ea1n ch\u1ec9 n\u00ean s\u1eed d\u1ee5ng ho\u1eb7c n\u00f3i c\u00e1ch kh\u00e1c l\u00e0 n\u00f3 ch\u1ec9 ph\u00e1t huy hi\u1ec7u qu\u1ea3 v\u1edbi vi\u1ec7c v\u1eadn d\u1ee5ng \u0111\u1ec3 ki\u1ebfn thi\u1ebft x\u00e2y d\u1ef1ng 1 Landing Page \u0111\u1ec3 ti\u1ebfp th\u1ecb lo\u1ea1i s\u1ea3n ph\u1ea9m .<\/span><\/p>\n<h2 id=\"7_Cong_thuc_viet_Content_dinh_cao_thu_7-_AIDA\" style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><strong>7. C\u00f4ng th\u1ee9c vi\u1ebft Content \u0111\u1ec9nh cao th\u1ee9 7- AIDA.<\/strong><\/span><\/h2>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">A- Attention: Vi\u1ec7c \u0111\u1ea7u ti\u00ean l\u00e0 g\u00e2y s\u1ef1 ch\u00fa \u00fd v\u1edbi ng\u01b0\u1eddi \u0111\u1ecdc.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">I- Interest: Sau \u0111\u00f3, t\u1ea1o s\u1ef1 th\u00edch th\u00fa cho ng\u01b0\u1eddi \u0111\u1ecdc v\u1edbi s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">D- Desire: \u0110\u00e1nh v\u00e0o n\u1ed7i \u0111au ho\u1eb7c t\u1ea1o ra nhu c\u1ea7u \u1edf kh\u00e1ch h\u00e0ng.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">A- Action: K\u00eau g\u1ecdi mua h\u00e0ng- ch\u1ed1t sale.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">\u0110\u1ed1i v\u1edbi d\u00e2n Marketing th\u00ec c\u00f4ng th\u1ee9c vi\u1ebft content n\u00e0y \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ed9t m\u1eabu qu\u1ea3ng c\u00e1o \u201c t\u1ea7m c\u1ee1 \u201d. N\u00f3 xu\u1ea5t hi\u1ec7n trong c\u1ea3 marketing tr\u1ef1c tuy\u1ebfn l\u1eabn marketing off v\u00e0 tr\u1edf n\u00ean qu\u00e1 quen thu\u1ed9c v\u1edbi m\u1ecdi ng\u01b0\u1eddi. Trong tr\u1ef1c tuy\u1ebfn, c\u00f4ng th\u1ee9c n\u00e0y \u0111\u01b0\u1ee3c \u1ee9ng d\u1ee5ng trong h\u1ea7u h\u1ebft nh\u1eefng m\u1eabu qu\u1ea3ng c\u00e1o. C\u00f2n tr\u00ean website, c\u00f4ng th\u1ee9c n\u00e0y l\u00e0 n\u1ec1n t\u1ea3ng kh\u00f4ng h\u1ec1 thi\u1ebfu trong nh\u1eefng b\u00e0i mi\u00eau t\u1ea3 lo\u1ea1i s\u1ea3n ph\u1ea9m .<\/span><\/p>\n<h2 id=\"8Cong_thuc_content_thu_8-_5_su_can_tro\" style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><strong>8.C\u00f4ng th\u1ee9c content th\u1ee9 8- 5 s\u1ef1 c\u1ea3n tr\u1edf.<\/strong><\/span><\/h2>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">T\u00f4i kh\u00f4ng \u0111\u1ee7 ti\u1ec1n.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">T\u00f4i kh\u00f4ng c\u00f3 th\u1eddi gian.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">T\u00f4i kh\u00f4ng th\u00edch.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">T\u00f4i kh\u00f4ng tin.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">T\u00f4i kh\u00f4ng c\u1ea7n.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">Content x\u1eed l\u00fd nh\u1eefng y\u1ebfu t\u1ed1 c\u1ea3n tr\u1edf ng\u01b0\u1eddi mua<\/span><br \/>\n<span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">\u0110\u00e2y th\u01b0\u1eddng ch\u00ednh l\u00e0 nh\u1eefng c\u00e2u v\u1ea5n \u0111\u00e1p c\u1ee7a ng\u01b0\u1eddi mua khi \u0111\u01b0\u1ee3c nghe ra m\u1eaft m\u1ed9t lo\u1ea1i s\u1ea3n ph\u1ea9m \/ d\u1ecbch v\u1ee5 n\u00e0o \u0111\u00f3 gi\u1eadt m\u00ecnh. Do \u0111\u00f3, n\u00f3 \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 c\u00f4ng th\u1ee9c 5 s\u1ef1 c\u1ea3n tr\u1edf l\u1edbn. Khi v\u1eadn d\u1ee5ng n\u00f3 v\u00e0o content, b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n c\u1ea7n x\u1eed l\u00fd \u0111\u01b0\u1ee3c c\u1ea3 5 c\u00e2u v\u1ea5n \u0111\u00e1p tr\u00ean. L\u00e0m sao \u0111\u1ec3 khi ng\u01b0\u1eddi mua \u0111\u1ecdc qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n m\u00e0 h\u1ecd kh\u00f4ng h\u1ec1 th\u1ed1t l\u00ean nh\u1eefng l\u1eddi tr\u00ean .<\/span><\/p>\n<h2 id=\"9_Cong_thuc_content_thu_9-_3_ly_do_vi_sao\" style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><strong>9. C\u00f4ng th\u1ee9c content th\u1ee9 9- 3 l\u00fd do v\u00ec sao.<\/strong><\/span><\/h2>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">V\u00ec sao s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n t\u1ed1t nh\u1ea5t?<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">V\u00ec sao t\u00f4i ph\u1ea3i mua n\u00f3?<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">V\u00ec sao t\u00f4i ph\u1ea3i tin b\u1ea1n?<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">C\u00f4ng th\u1ee9c n\u00e0y c\u0169ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 c\u00f4ng th\u1ee9c 5 s\u1ef1 c\u1ea3n tr\u1edf. Khi tr\u1ea3 l\u1eddi \u0111\u01b0\u1ee3c 3 c\u00e2u h\u1ecfi n\u00e0y, b\u1ea1n s\u1ebd c\u00f3 nh\u1eefng g\u1ee3i m\u1edf <strong>\u00fd t\u01b0\u1edfng content qu\u1ea3ng c\u00e1o<\/strong>. N\u00ean h\u00e3y d\u00e0nh th\u1eddi gian \u0111\u1ec3 t\u00ecm c\u00e2u tr\u1ea3 l\u1eddi xu\u1ea5t s\u1eafc nh\u1ea5t cho 3 c\u00e2u h\u1ecfi n\u00e0y.<\/span><\/p>\n<h2 id=\"10_Cong_thuc_content_thu_10-_4P\" style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><strong>10. C\u00f4ng th\u1ee9c content th\u1ee9 10- 4P.<\/strong><\/span><\/h2>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">P1- Picture: L\u00e0 m\u1ed9t ho\u1eb7c nhi\u1ec1u b\u1ee9c \u1ea3nh thu h\u00fat s\u1ef1 ch\u00fa \u00fd, t\u00f2 m\u00f2 t\u1eeb kh\u00e1ch h\u00e0ng.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">P2- Promise: \u0110\u01b0a ra l\u1eddi cam k\u1ebft v\u1edbi kh\u00e1ch h\u00e0ng v\u1ec1 s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">P3- Prove: Xu\u1ea5t tr\u00ecnh nh\u1eefng d\u1eabn ch\u1ee9ng c\u1ee5 th\u1ec3 \u0111\u1ec3 ch\u1ee9ng minh cho l\u1eddi cam k\u1ebft \u0111\u00f3.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">P- Push: K\u00eau g\u1ecdi mua h\u00e0ng, ch\u1ed1t sale.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-10511\" src=\"https:\/\/pamarketing.vn\/wp-content\/uploads\/2019\/07\/cong-thuc-tao-content-dinh-cao-4p.jpg\" alt=\"cong-thuc-tao-content-dinh-cao-4p\" width=\"600\" height=\"400\" \/><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">C\u00f4ng th\u1ee9c t\u1ea1o Content \u0111\u1ec9nh cao 4P<\/span><br \/>\n<span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">\u0110\u00e2y l\u00e0 m\u1ed9t c\u00f4ng th\u1ee9c vi\u1ebft content \u0111\u1ec9nh cao n\u00e0y \u0111\u01b0\u1ee3c v\u1eadn d\u1ee5ng kh\u00e1 nhi\u1ec1u tr\u00ean facebook. V\u00e0 b\u1ea1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 th\u1ea5y l\u00e0 t\u00ednh t\u01b0\u01a1ng t\u00e1c c\u1ee7a n\u00f3 r\u1ea5t l\u1edbn .<\/span><\/p>\n<h2 id=\"11_Cong_thuc_thu_11-_3S\" style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><strong>11. C\u00f4ng th\u1ee9c th\u1ee9 11- 3S.<\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-10510\" src=\"https:\/\/pamarketing.vn\/wp-content\/uploads\/2019\/07\/viet-content-theo-loi-ke-chuyen.jpg\" alt=\"viet-content-theo-loi-ke-chuyen\" width=\"600\" height=\"400\" \/><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">Vi\u1ebft content theo l\u1ed1i k\u1ec3 chuy\u1ec7n<\/span><\/p>\n<div style=\"margin-bottom: 15px; margin-top: 15px; text-align: justify;\">\n<p style=\"padding: 20px; background: #eaf0ff;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">Xem th\u00eam: <a title=\"Content Marketing l\u00e0 g\u00ec? C\u00e1c lo\u1ea1i Content Marketing th\u01b0\u1eddng g\u1eb7p\" href=\"https:\/\/migoda.vn\/content-marketing-la-gi-cac-loai-content-marketing-thuong-gap\" target=\"_blank\" rel=\"bookmark noopener\">Content Marketing l\u00e0 g\u00ec? C\u00e1c lo\u1ea1i Content Marketing th\u01b0\u1eddng g\u1eb7p<\/a><\/span><\/p>\n<\/div>\n<ul style=\"text-align: justify;\">\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">S1- Star: Nh\u00e2n v\u1eadt ch\u00ednh c\u1ee7a c\u00e2u chuy\u1ec7n. Nh\u00e2n v\u1eadt n\u00e0y c\u00f3 th\u1ec3 l\u00e0 ng\u01b0\u1eddi mua h\u00e0ng, ng\u01b0\u1eddi \u0111ang d\u00f9ng s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 ho\u1eb7c c\u00f4ng ty c\u1ee7a b\u1ea1n.<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">S2- Story: X\u00e2y d\u1ef1ng l\u00ean m\u1ed9t c\u00e2u chuy\u1ec7n xoay quanh nh\u00e2n v\u1eadt ch\u00ednh. V\u1edbi ph\u1ea7n cao tr\u00e0o g\u00e2y \u0111\u01b0\u1ee3c h\u1ee9ng th\u00fa cho ng\u01b0\u1eddi \u0111\u1ecdc<\/span><\/li>\n<li><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">S3- Solution: Tr\u00ecnh b\u00e0y gi\u1ea3i ph\u00e1p m\u00e0 nh\u00e2n v\u1eadt ch\u00ednh \u0111\u00e3 l\u00e0m \u0111\u1ec3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 g\u1eb7p ph\u1ea3i. T\u1eeb \u0111\u00f3 l\u1ed3ng gh\u00e9p s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 b\u1ea1n c\u1ea7n qu\u1ea3ng c\u00e1o v\u00e0o.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">\u0110\u00e2y l\u00e0 m\u1ed9t c\u00f4ng th\u1ee9c vi\u1ebft content theo l\u1ed1i k\u1ec3 chuy\u1ec7n. C\u00f3 nh\u00e2n v\u1eadt, c\u00f3 di\u1ec5n bi\u1ebfn, \u0111o\u1ea1n cao tr\u00e0o v\u00e0 \u0111o\u1ea1n k\u1ebft. Nh\u01b0ng c\u1ea7n quan t\u00e2m, t\u1ed5ng th\u1ec3 \u0111\u1ec1u h\u01b0\u1edbng \u0111\u1ebfn m\u1ee5c ti\u00eau sau cu\u1ed1i l\u00e0 l\u1ed3ng gh\u00e9p v\u00e0 ra m\u1eaft lo\u1ea1i s\u1ea3n ph\u1ea9m \/ d\u1ecbch v\u1ee5 v\u00e0o .<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">Vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c <strong>c\u00f4ng th\u1ee9c vi\u1ebft content<\/strong> \u0111\u1ec9nh cao n\u00e0y v\u00e0o \u0111\u01b0\u1ee3c xem l\u00e0 gi\u1ea3i ph\u00e1p t\u1ed1i \u01b0u cho qu\u1ea3ng c\u00e1o. Nh\u01b0ng kh\u00f4ng c\u00f3 ngh\u0129a \u0111\u00e2y l\u00e0 gi\u1ea3i ph\u00e1p duy nh\u1ea5t. N\u00f3 ch\u1ec9 l\u00e0 ph\u1ea7n khung, g\u1ee3i \u00fd cho b\u1ea1n. N\u00ean vi\u1ec7c c\u1ee7a b\u1ea1n l\u00e0 ph\u1ea3i l\u1ea5p \u0111\u1ea7y khung n\u00e0y b\u1eb1ng s\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 t\u01b0 duy c\u1ee7a m\u00ecnh. \u0110\u1ec3 t\u1ea1o n\u00ea m\u1ed9t content ho\u00e0n ch\u1ec9nh, thu h\u00fat kh\u00e1ch b\u1eb1ng s\u1ef1 \u0111\u1eb3ng c\u1ea5p c\u1ee7a ri\u00eang m\u00ecnh.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">Ngu\u1ed3n : tdvmedia.vn<\/span><\/p>\n<p><span style=\"font-size: 140%; font-family: 'times new roman', times, serif;\">Xem th\u00eam:\u00a0<a href=\"https:\/\/giaidieu.com\/blog\/10-buoc-de-kinh-doanh-online-thanh-cong-cho-nguoi-moi-bat-dau\" target=\"_blank\" rel=\"nofollow noopener\">10 b\u01b0\u1edbc \u0111\u1ec3 kinh doanh online th\u00e0nh c\u00f4ng cho ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u<\/a><\/span><\/p>\n<\/div>\n<div style=\"margin-bottom: 15px; margin-top: 15px;\">\n<p style=\"padding: 20px; background: #eaf0ff; text-align: justify;\"><span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">Source: <a title=\"https:\/\/migoda.vn\" href=\"https:\/\/migoda.vn\/\" target=\"_blank\" rel=\"bookmark noopener\">https:\/\/migoda.vn<\/a> <\/span><br \/>\n<span style=\"font-size: 130%; font-family: 'times new roman', times, serif;\">Category: <a title=\"CONTENT MARKETING\" href=\"https:\/\/migoda.vn\/category\/thong-tin-huu-ich\/content-marketing\" target=\"_blank\" rel=\"bookmark noopener\">CONTENT MARKETING<\/a><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Content l\u00e0 ch\u00eca kh\u00f3a th\u00e0nh c\u00f4ng trong c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o. Nh\u01b0ng l\u00e0m sao \u0111\u1ec3 vi\u1ebft content h\u1ea5p d\u1eabn, thu h\u00fat kh\u00e1ch h\u00e0ng. Th\u1eadm ch\u00ed l\u00e0 khi\u1ebfn h\u1ecd mu\u1ed1n&hellip;<\/p>\n","protected":false},"author":1,"featured_media":5249,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_mi_skip_tracking":false,"footnotes":""},"categories":[32],"tags":[167],"class_list":["post-2072","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing","tag-content"],"_links":{"self":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/posts\/2072"}],"collection":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/comments?post=2072"}],"version-history":[{"count":0,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/posts\/2072\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/media\/5249"}],"wp:attachment":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/media?parent=2072"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/categories?post=2072"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/tags?post=2072"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}