{"id":2099,"date":"2022-03-27T07:00:09","date_gmt":"2022-03-27T07:00:09","guid":{"rendered":"https:\/\/migoda.vn\/content-marketing-lam-nhung-gi-1648364406"},"modified":"2023-04-22T17:05:44","modified_gmt":"2023-04-22T17:05:44","slug":"content-marketing-lam-nhung-gi-1648364406","status":"publish","type":"post","link":"https:\/\/migoda.vn\/blog\/content-marketing-lam-nhung-gi-1648364406\/","title":{"rendered":"C\u00f4ng vi\u1ec7c c\u1ee7a nh\u00e2n vi\u00ean Content Marketing l\u00e0 g\u00ec? vi\u1ec7c l\u00e0m content marketing t\u1ed1t – Joboko"},"content":{"rendered":"
\n

<\/i> 11\/10\/2021 05:30<\/span><\/p>\n

L\u0129nh v\u1ef1c marketing c\u00f3 r\u1ea5t nhi\u1ec1u v\u1ecb tr\u00ed vi\u1ec7c l\u00e0m, trong \u0111\u00f3 \u0111i\u1ec3n h\u00ecnh n\u1ed5i b\u1eadt l\u00e0 nh\u00e2n vi\u00ean c\u1ea5p d\u01b0\u1edbi content marketing. D\u00f9 kh\u00f4ng ph\u1ea3i l\u00e0 ch\u1ee9c v\u1ee5 m\u1edbi xong nhi\u1ec1u b\u1ea1n tr\u1ebb v\u1eabn do d\u1ef1 khi l\u1ef1a ch\u1ecdn ngh\u1ec1 nghi\u1ec7p b\u1edfi kh\u00f4ng bi\u1ebft nhu y\u1ebfu vi\u1ec7c l\u00e0m, m\u1ee9c l\u01b0\u01a1ng, th\u1eddi c\u01a1 vi\u1ec7c l\u00e0m ra sao .nh\u00e2n vi\u00ean content <\/strong>l\u00e0 l\u00e0m g\u00ec.\u00a0<\/span><\/p>\n

Nh\u1eefng c\u00f4ng vi\u1ec7c c\u1ee5 th\u1ec3 \u0111\u1ed1i v\u1edbi v\u1ecb tr\u00ed Content Marketing l\u00e0 g\u00ec?<\/span><\/p>\n

\"C\u00f4ng<\/span><\/p>\n

\n

B\u1ea1n \u0111ang \u0111\u1ecdc: C\u00f4ng vi\u1ec7c c\u1ee7a nh\u00e2n vi\u00ean Content Marketing l\u00e0 g\u00ec? vi\u1ec7c l\u00e0m content marketing t\u1ed1t – Joboko<\/a><\/span><\/p>\n<\/div>\n

I. Content Marketing l\u00e0 g\u00ec\u200b?<\/strong><\/span><\/h2>\n

Content Marketing l\u00e0 m\u1ed9t ng\u00e1ch c\u1ee7a ngh\u1ec1 marketing tr\u00ean n\u1ec1n t\u1ea3ng Internet, \u0111\u01b0a nh\u1eefng n\u1ed9i dung (content) c\u00f3 gi\u00e1 tr\u1ecb, h\u1eefu \u00edch, thu h\u00fat s\u1ef1 ch\u00fa \u00fd v\u00e0 li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m t\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. C\u00f9ng v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a Internet v\u00e0 thi\u1ebft b\u1ecb di \u0111\u1ed9ng, Content Marketing trong th\u1eddi hi\u1ec7n \u0111\u1ea1i l\u00e0 m\u1ed9t ho\u1ea1t \u0111\u1ed9ng kh\u00f4ng th\u1ec3 thi\u1ebfu gi\u00fap doanh nghi\u1ec7p ti\u1ebfp c\u1eadn v\u1edbi kh\u00e1ch h\u00e0ng m\u1edbi c\u0169ng nh\u01b0 x\u00e2y d\u1ef1ng l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i.<\/span>
\nN\u1ed9i dung – content \u1edf \u0111\u00e2y kh\u00f4ng ch\u1ec9 thu\u1ea7n t\u00fay l\u00e0 c\u00e2u ch\u1eef m\u00e0 c\u00f2n bao g\u1ed3m \u1ea3nh, \u1ea3nh ch\u1ee9a th\u00f4ng \u0111i\u1ec7p. H\u00ecnh th\u1ee9c c\u1ee7a content marketing r\u1ea5t \u0111a d\u1ea1ng, bao g\u1ed3m blog, ebook, video, infographic, email v\u00e0 b\u00e0i vi\u1ebft tr\u00ean c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u1edbi m\u1ee5c \u0111\u00edch gi\u1edbi thi\u1ec7u, truy\u1ec1n b\u00e1 h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5.<\/span><\/p>\n

II. C\u00f4ng vi\u1ec7c c\u1ee7a nh\u00e2n vi\u00ean Content Marketing<\/strong><\/span><\/h2>\n

Khi t\u00ecm vi\u1ec7c l\u00e0m nh\u00e2n vi\u00ean content, b\u1ea1n c\u1ea7n n\u1eafm \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c c\u1ee5 th\u1ec3 c\u1ee7a v\u1ecb tr\u00ed n\u00e0y \u0111\u1ec3 xem m\u00ecnh c\u00f3 ph\u00f9 h\u1ee3p \u0111\u1ea3m nh\u1eadn kh\u00f4ng. M\u1ed9t s\u1ed1 nhi\u1ec7m v\u1ee5 c\u1ee5 th\u1ec3 c\u1ee7a nh\u00e2n vi\u00ean content bao g\u1ed3m:<\/span><\/p>\n