{"id":2136,"date":"2022-03-28T07:48:38","date_gmt":"2022-03-28T07:48:38","guid":{"rendered":"https:\/\/migoda.vn\/lam-content-marketing-la-gi-1648453709"},"modified":"2023-04-22T15:12:13","modified_gmt":"2023-04-22T15:12:13","slug":"lam-content-marketing-la-gi-1648453709","status":"publish","type":"post","link":"https:\/\/migoda.vn\/blog\/lam-content-marketing-la-gi-1648453709\/","title":{"rendered":"V\u1ecb th\u1ebf c\u1ee7a Content Marketing trong kinh doanh Online"},"content":{"rendered":"
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Content Marketing l\u00e0 g\u00ec v\u00e0 t\u1ea1i sao ch\u00fang ta l\u1ea1i hay g\u1ecdi n\u00f3 l\u00e0 vua? Trong kinh doanh online, Content Marketing c\u00f3 v\u1ecb th\u1ebf nh\u01b0 th\u1ebf n\u00e0o? V\u1ea5n \u0111\u1ec1 s\u1ebd \u0111\u01b0\u1ee3c l\u00e0m s\u00e1ng t\u1ecf!<\/strong><\/span><\/p>\n

1. Content Marketing l\u00e0 g\u00ec ?<\/span><\/h2>\n

Content Marketing c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi v\u1edbi t\u00ean ti\u1ebfng Vi\u1ec7t quen thu\u1ed9c : ti\u1ebfp th\u1ecb n\u1ed9i dung .<\/span><\/p>\n

Content Marketing l\u00e0 ho\u1ea1t \u0111\u1ed9ng t\u1ea1o ra, qu\u1ea3n l\u00fd v\u00e0 ph\u00e2n ph\u1ed1i nh\u1eefng n\u1ed9i dung\u00a0c\u00f3 gi\u00e1 tr\u1ecb, li\u00ean quan trong l\u0129nh v\u1ef1c c\u1ee7a doanh nghi\u1ec7p \u0111\u1ebfn \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau.<\/strong><\/span><\/p>\n

Content l\u00e0 g\u00ec?<\/strong>\u00a0Content (n\u1ed9i dung) l\u00e0 trung t\u00e2m c\u1ee7a m\u1ecdi ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb,\u00a0bao g\u1ed3m\u00a0t\u1ea5t c\u1ea3 nh\u1eefng th\u00f4ng tin, th\u00f4ng \u0111i\u1ec7p m\u00e0 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau nh\u1eadn \u0111\u01b0\u1ee3c d\u01b0\u1edbi nhi\u1ec1u h\u00ecnh th\u1ee9c nh\u01b0: ch\u1eef, h\u00ecnh \u1ea3nh, \u00e2m thanh, k\u00fd hi\u1ec7u, m\u00e0u s\u1eafc,\u2026<\/span><\/p>\n

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B\u1ea1n \u0111ang \u0111\u1ecdc: V\u1ecb th\u1ebf c\u1ee7a Content Marketing trong kinh doanh Online<\/a><\/span><\/p>\n<\/div>\n

M\u1ed9t b\u00e0i b\u00e1o h\u01b0\u1edbng d\u1eabn c\u00e1ch l\u00e0m tr\u1eafng da b\u1eb1ng d\u1ea7u d\u1eeba tr\u00ean website c\u1ee7a m\u1ed9t doanh nghi\u1ec7p s\u1ea3n xu\u1ea5t d\u1ea7u d\u1eeba. M\u1ed9t b\u1ee9c \u1ea3nh v\u1ec1 quy\u1ec1n b\u00ecnh \u0111\u1eb3ng gi\u1edbi c\u1ee7a Dove. M\u1ed9t video qu\u1ea3ng c\u00e1o lo\u1ea1i s\u1ea3n ph\u1ea9m. T\u1ea5t c\u1ea3 nh\u1eefng th\u00f4ng tin ( ch\u1ee9a th\u00f4ng \u0111i\u1ec7p ) m\u00e0 ng\u01b0\u1eddi mua nh\u1eadn \u0111\u01b0\u1ee3c ch\u00ednh l\u00e0 Content .<\/span>
\nTuy nhi\u00ean, kh\u00f4ng ph\u1ea3i n\u1ed9i dung n\u00e0o do doanh nghi\u1ec7p s\u1ea3n xu\u1ea5t c\u0169ng l\u00e0 Content Marketing. Y\u1ebfu t\u1ed1 Marketing \u0111\u01b0\u1ee3c bi\u1ec3u l\u1ed9 \u1edf vi\u1ec7c l\u1ea5y ng\u01b0\u1eddi mua ti\u1ec1m n\u0103ng l\u00e0m TT, n\u1ed9i dung ph\u1ea3i :<\/span><\/p>\n