{"id":2195,"date":"2022-03-28T19:48:33","date_gmt":"2022-03-28T19:48:33","guid":{"rendered":"https:\/\/migoda.vn\/chien-luoc-marketing-7p-cua-shopee-1648496909"},"modified":"2023-04-22T13:46:25","modified_gmt":"2023-04-22T13:46:25","slug":"chien-luoc-marketing-7p-cua-shopee-1648496909","status":"publish","type":"post","link":"https:\/\/migoda.vn\/blog\/chien-luoc-marketing-7p-cua-shopee-1648496909\/","title":{"rendered":"Chi\u1ebfn L\u01b0\u1ee3c Marketing C\u1ee7a Shopee L\u00e0 G\u00ec? C\u00e1ch Shopee Th\u1ef1c Hi\u1ec7n"},"content":{"rendered":"
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B\u1ea1n \u0111ang \u0111\u1ecdc: Chi\u1ebfn L\u01b0\u1ee3c Marketing C\u1ee7a Shopee L\u00e0 G\u00ec? C\u00e1ch Shopee Th\u1ef1c Hi\u1ec7n<\/a><\/span><\/p>\n<\/div>\n

3.8 <\/strong>\/ 5 <\/strong>( 5 <\/strong>b\u1ea7u ch\u1ecdn )<\/span><\/p>\n

Chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shopee l\u00e0 g\u00ec ? V\u00ec sao Shopee l\u1ea1i \u2018 l\u1ed9t x\u00e1c \u2019 v\u00e0 nhanh g\u1ecdn v\u01b0\u1ee3t m\u1eb7t nh\u1eefng \u00f4ng l\u1edbn \u201c c\u00f3 tu\u1ed5i \u201d trong ng\u00e0nh ? \u0110\u00e2y hi\u1ec7n \u0111ang l\u00e0 nh\u1eefng v\u01b0\u1edbng m\u1eafc c\u1ee7a r\u1ea5t nhi\u1ec1u doanh nghi\u1ec7p kinh doanh th\u01b0\u01a1ng m\u1ea1i s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. Th\u1eadm ch\u00ed c\u0169ng l\u00e0 y\u1ebfu t\u1ed1 m\u00e0 nhi\u1ec1u \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ea1nh tranh \u0111\u1ed1i \u0111\u1ea7u c\u1ee7a Shopee \u0111\u1eb7t ra. V\u1eady, nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a shopee l\u00e0 g\u00ec ? B\u00e0i h\u1ecdc n\u00e0o shopee \u0111\u00e3 v\u1eadn d\u1ee5ng t\u1eeb marketing c\u1ee7a Trung Qu\u1ed1c ? C\u00f9ng Vivu \u0111\u00e0o s\u00e2u nh\u1eefng ng\u00e1ch marketing m\u00e0 s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Shopee \u0111\u00e3 v\u1eadn d\u1ee5ng trong th\u1eddi h\u1ea1n qua nh\u00e9 !<\/span><\/p>\n

Chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shopee<\/span><\/h2>\n

Shopee m\u1ed9t trong nh\u1eefng s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u1edbn nh\u1ea5t t\u1ea1i N\u01b0\u1edbc Ta. D\u00f9 \u0111i sau nh\u1eefng \u0111\u00e0n anh nh\u01b0 Lazada, Sendo, Tiki \u2026 nh\u01b0ng t\u1eeb khi ch\u00ednh th\u1ee9c \u0111\u1eb7t ch\u00e2n v\u00e0o th\u1ecb tr\u01b0\u1eddng N\u01b0\u1edbc Ta v\u00e0o th\u00e1ng 8 n\u0103m n\u0103m nay, Shopee \u0111\u00e3 nhanh g\u1ecdn b\u1eaft k\u1ecbp nhu y\u1ebfu shopping tr\u1ef1c tuy\u1ebfn c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t \u0111\u1ec3 v\u01b0\u1ee3t m\u1eb7t nh\u1eefng \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ea1nh tranh \u0111\u1ed1i \u0111\u1ea7u. \u0110\u1ebfn nay, Shopee \u0111\u00e3 v\u01b0\u01a1n l\u00ean tr\u1edf th\u00e0nh trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u00f3 ch\u1ed7 \u0111\u1ee9ng v\u1eefng ch\u00e3i. M\u1eafc x\u00edch quan tr\u1ecdng g\u00f3p th\u00eam ph\u1ea7n v\u00e0o s\u1ef1 th\u00e0nh c\u00f4ng xu\u1ea5t s\u1eafc n\u00e0y ch\u00ednh l\u00e0 nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c marketing hi\u1ec7u su\u1ea5t cao c\u1ee7a shopee .<\/span>
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S\u01a1 l\u01b0\u1ee3c v\u1ec1 SWOT c\u1ee7a Shopee<\/span><\/h3>\n

>>> Xem th\u00eam: Chi\u1ebfn L\u01b0\u1ee3c Marketing C\u1ee7a Coca Cola L\u00e0 G\u00ec?<\/strong><\/span><\/p>\n

Nh\u1eefng \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a Shopee<\/span><\/h4>\n

Shopee khuynh h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng ti\u1ec1m n\u0103ng t\u1ea1i khu v\u1ef1c Khu v\u1ef1c \u0110\u00f4ng Nam \u00c1. \u0110\u1ebfn th\u1eddi gian hi\u1ec7n t\u1ea1i Shopee \u0111\u00e3 xu\u1ea5t hi\u1ec7n tr\u00ean 7 v\u01b0\u01a1ng qu\u1ed1c. C\u1ee5 th\u1ec3 g\u1ed3m c\u00f3 : N\u01b0\u1edbc Singapore, Myanmar, Thailand, Indonesia, Malaysia, Vietnam, Philippines .<\/span>
\n\u0110\u1ed1i th\u1ee7 c\u1ea1nh tranh \u0111\u1ed1i \u0111\u1ea7u c\u1ee7a Shopee kh\u00f4ng h\u1ec1 kh\u00f4ng nh\u1eafc Lazada, m\u1ed9t t\u00ean th\u01b0\u01a1ng hi\u1ec7u con c\u1ee7a Alibaba v\u00e0 c\u1ea3 nh\u1eefng \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ea1nh tranh \u0111\u1ed1i \u0111\u1ea7u trong n\u01b0\u1edbc nh\u01b0 Tiki, Sendo, Adayroi \u2026 T\u1ea1i Philippines c\u00f3 : Zalora ; t\u1ea1i Indonesia c\u00f3 : Tokopedia v\u00e0 Bukalapak \u2026<\/span><\/p>\n

Kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a Shopee<\/span><\/h4>\n

V\u00ec th\u1ecb tr\u01b0\u1eddng ti\u1ec1m n\u0103ng c\u1ee7a Shopee l\u00e0 nh\u1eefng v\u01b0\u01a1ng qu\u1ed1c khu v\u1ef1c Khu v\u1ef1c \u0110\u00f4ng Nam \u00c1 n\u00ean ng\u01b0\u1eddi mua ti\u1ec1m n\u0103ng c\u1ee7a Shopee v\u00f4 c\u00f9ng phong ph\u00fa .<\/span>
\nTheo m\u1ed9t s\u1ed1 \u00edt kh\u1ea3o s\u00e1t ch\u1ec9 ra r\u1eb1ng, ng\u01b0\u1eddi mua thu\u1ed9c v\u01b0\u01a1ng qu\u1ed1c khu v\u1ef1c Khu v\u1ef1c \u0110\u00f4ng Nam \u00c1 c\u00f3 nhu y\u1ebfu shopping tr\u1ef1c tuy\u1ebfn cao v\u00e0 ng\u00e0y c\u00e0ng ng\u00e0y c\u00e0ng t\u0103ng. Nh\u1edd v\u1eady, th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed nh\u01b0 Shopee c\u0169ng \u0111\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng ti\u00eau bi\u1ec3u v\u01b0\u1ee3t tr\u1ed9i .<\/span><\/p>\n

Ph\u00e2n t\u00edch chi\u1ebfn l\u01b0\u1ee3c marketing Mix c\u1ee7a Shopee hi\u1ec7n t\u1ea1i<\/span><\/h3>\n

Chi\u1ebfn l\u01b0\u1ee3c 4P c\u1ee7a Shopee hay chi\u1ebfn l\u01b0\u1ee3c marketing Mix c\u1ee7a Shopee \u0111\u01b0\u1ee3c v\u1eadn d\u1ee5ng c\u1ef1c k\u1ef3 hi\u1ec7u su\u1ea5t cao. N\u1ed9i dung sau s\u1ebd l\u00e0 nh\u1eefng nghi\u00ean c\u1ee9u v\u00e0 ph\u00e2n t\u00edch v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a shopee. C\u1ee5 th\u1ec3 l\u00e0 : Product ( S\u1ea3n ph\u1ea9m ), Price ( gi\u00e1 ), Place ( K\u00eanh ph\u00e2n ph\u1ed1i ) v\u00e0 Promotion ( Qu\u1ea3ng b\u00e1 ) .<\/span><\/p>\n

Product \u2013 Chi\u1ebfn l\u01b0\u1ee3c s\u1ea3n ph\u1ea9m c\u1ee7a Shopee<\/span><\/h4>\n

Shopee l\u00e0 m\u1ed9t s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed n\u00ean m\u1eabu s\u1ea3n ph\u1ea9m ch\u00ednh c\u1ee7a h\u1ecd l\u00e0 \u2018 cung \u1ee9ng d\u1ecbch v\u1ee5 \u2019 _n\u01a1i \u0111\u1ec3 ng\u01b0\u1eddi mua v\u00e0 ng\u01b0\u1eddi b\u00e1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 thu\u1eadn ti\u1ec7n t\u00ecm \u0111\u1ebfn v\u1edbi nhau \u0111\u1ec3 tri\u1ec3n khai thanh to\u00e1n giao d\u1ecbch mua v\u00e0 b\u00e1n s\u1ea3n ph\u1ea9m & h\u00e0ng h\u00f3a .<\/span>
\nC\u00e1ch l\u00f4i cu\u1ed1n ng\u01b0\u1eddi mua c\u1ee7a Shopee v\u00e0 chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shopee l\u00e0 t\u1eadp trung chuy\u00ean s\u00e2u t\u0103ng tr\u01b0\u1edfng \u1ee9ng d\u1ee5ng d\u00e0nh ri\u00eang cho m\u1ed7i v\u01b0\u01a1ng qu\u1ed1c. \u0110\u00e2y \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ed9t ph\u1ea7n trong \u2018 chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ecba ph\u01b0\u01a1ng h\u00f3a \u2019 cho t\u1eebng th\u1ecb tr\u01b0\u1eddng m\u00e0 s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed shopee \u0111ang th\u1ef1c thi. C\u00f9ng v\u1edbi \u0111\u00f3, chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shopee lu\u00f4n ch\u1edbp l\u1ea5y n\u1ec1n t\u1ea3ng to\u00e0n th\u1ebf gi\u1edbi h\u00f3a v\u1edbi vi\u1ec7c t\u0103ng tr\u01b0\u1edfng v\u00e0 t\u1ed1i \u01b0u website theo nhi\u1ec1u ng\u00f4n t\u1eeb kh\u00e1c nhau. Thi\u1ebft k\u1ebf giao di\u1ec7n website th\u00e2n thi\u1ec7n, d\u1ef1a theo th\u00f3i quen s\u1eed d\u1ee5ng c\u1ee7a ng\u01b0\u1eddi mua. T\u1eeb \u0111\u00f3, gi\u00fap ng\u01b0\u1eddi mua c\u00f3 nh\u1eefng th\u01b0\u1edfng th\u1ee9c t\u1ed1t nh\u1ea5t .<\/span>
\n\u0110\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi mua ti\u1ec1m n\u0103ng c\u1ee7a shopee ch\u00ednh l\u00e0 nh\u1eefng ch\u1ee7 th\u1ec3 t\u1eadp trung chuy\u00ean s\u00e2u v\u00e0o nh\u1eefng ho\u1ea1t \u0111\u1ed9ng gi\u1ea3i tr\u00ed ch\u0103m nom c\u00e1 th\u1ec3. Ch\u1eb3ng h\u1ea1n nh\u01b0 : th\u1eddi trang, m\u1ef9 ph\u1ea9m \u2026 C\u00f3 th\u1ec3 n\u00f3i \u0111\u00e2y l\u00e0 m\u1ed9t trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed t\u01b0\u01a1ng th\u00edch cho nh\u1eefng ai th\u00edch l\u00e0m \u0111\u1eb9p v\u00e0 ng\u00e1ch lo\u1ea1i s\u1ea3n ph\u1ea9m m\u00e0 Shopee ch\u1ecdn c\u1ef1c k\u1ef3 m\u01b0u tr\u00ed .<\/span><\/p>\n

>>> C\u00f3 th\u1ec3 b\u1ea1n c\u1ea7n bi\u1ebft th\u00eam: Chi\u1ebfn L\u01b0\u1ee3c Marketing C\u1ee7a Vinfast L\u00e0 G\u00ec?<\/strong><\/span><\/p>\n

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Xem th\u00eam: Content marketing l\u00e0 g\u00ec? 45 xu h\u01b0\u1edbng content marketing 2022<\/a><\/span><\/p>\n<\/div>\n

Price \u2013 Chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 c\u1ee7a Shopee<\/span><\/h4>\n

C\u1ea1nh tranh gi\u00e1 c\u0169ng l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a shopee mang \u0111\u1ebfn hi\u1ec7u su\u1ea5t cao cao. \u0110\u1ed9i ng\u0169 Shopee hi\u1ec3u r\u1eb1ng, v\u1edbi m\u1ee9c \u0111\u1ed9 tr\u1ed7i d\u1eady c\u1ee7a s\u00e0n thanh to\u00e1n giao d\u1ecbch \u0111i\u1ec7n t\u1eed v\u00f4 c\u00f9ng phong ph\u00fa nh\u01b0 l\u00fac b\u1ea5y gi\u1edd ; th\u00ec song song v\u1edbi vi\u1ec7c ph\u00e2n ph\u1ed1i n\u1ec1n t\u1ea3ng m\u01b0u tr\u00ed, d\u1ec5 s\u1eed d\u1ee5ng v\u00e0 t\u01b0\u01a1ng th\u00edch v\u1edbi th\u00f3i quen c\u1ee7a ng\u01b0\u1eddi mua, chi\u1ebfn l\u01b0\u1ee3c c\u1ea1nh tranh \u0111\u1ed1i \u0111\u1ea7u v\u1ec1 gi\u00e1 lu\u00f4n c\u1ef1c k\u1ef3 thi\u1ebft y\u1ebfu .<\/span>
\nB\u1eb1ng c\u00e1ch k\u00edch th\u00edch nh\u1eefng ch\u1ee7 h\u1ed9 kinh doanh th\u01b0\u01a1ng m\u1ea1i v\u1edbi nh\u1eefng h\u00ecnh th\u1ee9c thi\u1ebft k\u1ebf x\u00e2y d\u1ef1ng m\u1ee9c gi\u00e1 khuy\u1ebfn m\u1ea1i khi ch\u1ee7 shop tham gia \u0110K tr\u1edf th\u00e0nh th\u00e0nh vi\u00ean c\u1ee7a shopee, chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shopee c\u00f2n li\u00ean t\u1ee5c t\u01b0\u01a1ng h\u1ed7 t\u1ed1i \u0111a v\u1ec1 ph\u00ed ship, code freeship \u2026<\/span><\/p>\n

Place \u2013 K\u00eanh ph\u00e2n ph\u1ed1i c\u1ee7a Shopee<\/span><\/h4>\n

Chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shopee v\u1eefng m\u1ea1nh tr\u1ea3i qua nh\u1eefng k\u00eanh ph\u00e2n ph\u1ed1i tr\u1ef1c tuy\u1ebfn \u0111a n\u0103ng. Shopee \u0111\u00e3 li\u00ean t\u1ee5c update v\u00e0 ph\u00e1t h\u00e0nh \u1ee9ng d\u1ee5ng d\u00e0nh ri\u00eang cho smartphone, m\u00e1y t\u00ednh b\u1ea3ng. H\u01a1n n\u1eefa, c\u00f2n c\u00f3 website ch\u1ea1y tr\u00ean tr\u00ecnh duy\u1ec7t m\u00e1y t\u00ednh. T\u1ea5t c\u1ea3 nh\u1eefng k\u00eanh th\u01b0\u01a1ng m\u1ea1i c\u1ee7a shopee \u0111\u1ec1u mang l\u1ea1i nhi\u1ec1u ti\u1ec7n \u00edch v\u00e0 th\u01b0\u1edfng th\u1ee9c r\u1ea5t t\u1ed1t d\u00e0nh cho ng\u01b0\u1eddi mua v\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t lo\u1ea1i s\u1ea3n ph\u1ea9m. Gi\u00fap h\u1ecd ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 truy v\u1ea5n mua h\u00e0ng, \u0110K b\u00e1n h\u00e0ng m\u1ecdi l\u00fac m\u1ecdi n\u01a1i .<\/span><\/p>\n

Promotion \u2013 Chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng b\u00e1 c\u1ee7a shopee<\/span><\/h4>\n

Chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shopee \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng xu\u1ea5t s\u1eafc v\u1eefng m\u1ea1nh nh\u01b0 l\u00fac b\u1ea5y gi\u1edd th\u00ec kh\u00f4ng h\u1ec1 b\u1ecf l\u1ee1 Promotion. H\u1ec7 th\u1ed1ng Shopee ki\u1ebfn thi\u1ebft x\u00e2y d\u1ef1ng ti\u1ebfp th\u1ecb qu\u1ea3ng c\u00e1o tr\u00ean nh\u1eefng n\u1ec1n t\u1ea3ng l\u1edbn v\u00e0 th\u00f4ng d\u1ee5ng nh\u1ea5t \u1edf N\u01b0\u1edbc Ta, \u0111\u00e1nh m\u1ea1nh Facebook, Youtube, Google \u2026 \u0110\u1eb7c bi\u1ec7t l\u00e0 Open li\u00ean t\u1ee5c tr\u00ean nh\u1eefng ph\u01b0\u01a1ng ti\u1ec7n \u0111i l\u1ea1i giao th\u00f4ng v\u1eadn t\u1ea3i c\u00f4ng c\u1ed9ng, tr\u00ean Tivi, qu\u1ea3ng c\u00e1o \u2026<\/span>
\nH\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb link ( Affiliate Marketing ) c\u0169ng \u0111\u01b0\u1ee3c shopee t\u0103ng nhanh nh\u1eb1m m\u1ee5c \u0111\u00edch ng\u00e0y c\u00e0ng t\u0103ng l\u01b0\u1ee3ng ng\u01b0\u1eddi mua l\u1edbn cho c\u00f4ng ty. V\u1edbi h\u00ecnh th\u1ee9c n\u00e0y kh\u00f4ng nh\u1eefng gi\u00fap nh\u1eefng \u0111\u1ed1i t\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 ki\u1ebfm th\u00eam hoa h\u1ed3ng t\u1eeb vi\u1ec7c tr\u00ecnh l\u00e0ng ng\u01b0\u1eddi mua mua m\u1eabu s\u1ea3n ph\u1ea9m th\u00e0nh c\u00f4ng xu\u1ea5t s\u1eafc ; m\u00e0 c\u00f2n gi\u00fap shopee ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 ti\u1ebft ki\u1ec7m chi ph\u00ed t\u1ed1i \u0111a ng\u00e2n s\u00e1ch marketing .<\/span>
\nNgo\u00e0i ra, chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shopee hi\u1ec7n h\u1eefu m\u1ecdi m\u1eb7t v\u00e0o nh\u1eefng d\u1ecbp l\u1ec5 quan tr\u1ecdng, cu\u1ed1i n\u0103m. M\u1ecdi th\u1ee9 \u0111\u01b0\u1ee3c l\u00ean k\u1ebf ho\u1ea1ch ti\u1ebfn h\u00e0nh li\u00ean t\u1ee5c v\u00e0 \u0111\u1ec1u \u0111\u1eb7n gi\u00fap ng\u00e0y c\u00e0ng t\u0103ng l\u01b0\u1ee3ng ng\u01b0\u1eddi mua, thi\u1ebft k\u1ebf x\u00e2y d\u1ef1ng hi\u1ec7u \u1ee9ng shopping \u0111\u00e1m \u0111\u00f4ng hi\u1ec7u su\u1ea5t cao .<\/span><\/p>\n

V\u00ec sao Shoppe l\u1ea1i d\u1ec5 d\u00e0ng thay \u0111\u1ed5i \u2018c\u1ee5c di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u\u2019?<\/span><\/h2>\n

V\u1edbi nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shopee m\u00e0 \u0111\u1ed9i ng\u0169 \u0111\u00e3 th\u1ef1c thi d\u01b0\u1edbi \u0111\u00e2y \u0111\u00e3 gi\u00fap \u0111\u1ed5i kh\u00e1c c\u1ee5c di\u1ec7n t\u00ean th\u01b0\u01a1ng hi\u1ec7u nhanh g\u1ecdn. D\u00f9 \u0111i sau Lazada, Tiki, Sendo, \u2026 nh\u01b0ng Shoppe l\u1ea1i c\u00f3 nh\u1eefng \u201c b\u01b0\u1edbc nh\u1ea3y \u201d th\u00e0nh c\u00f4ng xu\u1ea5t s\u1eafc nhanh g\u1ecdn .<\/span><\/p>\n

S\u1eed d\u1ee5ng ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng<\/span><\/h3>\n

Vi\u1ec7c s\u1eed d\u1ee5ng ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng \u0111\u1ec3 \u0111\u1ea1i di\u1ec7n thay m\u1eb7t t\u00ean th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c marketing l\u1ea1 l\u1eabm. \u0110\u00e3 c\u00f3 r\u1ea5t nhi\u1ec1u h\u00e3ng v\u1eadn d\u1ee5ng, nh\u01b0ng m\u1ea5u ch\u1ed1t quan tr\u1ecdng m\u00e0 c\u00e1ch-\u00e1p-d\u1ee5ng-nh\u01b0-th\u1ebf-n\u00e0o ?<\/span>
\n\"\"<\/span>
\nChi\u1ebfn thu\u1eadt v\u00e0 h\u01b0\u1edbng s\u1eed d\u1ee5ng ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng c\u1ee7a Shopee c\u0169ng kh\u00f4ng c\u00f3 g\u00ec qu\u00e1 \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng. Nh\u01b0ng s\u1ef1 \u201c ch\u1ecbu chi \u201d c\u1ee7a h\u1ecd t\u00edch h\u1ee3p v\u1edbi vi\u1ec7c tinh l\u1ecdc ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng \u0111\u00e3 ph\u00e1t huy t\u1ed1i \u0111a hi\u1ec7u su\u1ea5t cao. H\u1ecd m\u1eddi r\u1ea5t nhi\u1ec1u nh\u00e2n v\u1eadt n\u1ed5i ti\u1ebfng c\u00f3 l\u01b0\u1ee3ng fan kh\u1ee7ng trong gi\u1edbi vui ch\u01a1i. Trong \u0111\u00f3 c\u00f3 : B\u1ea3o Anh, S\u01a1n t\u00f9ng MTP, v\u00e0 c\u1ea3 nh\u00f3m nh\u1ea1c n\u1ed5i ti\u1ebfng N\u01b0\u1edbc H\u00e0n l\u00e0 BLACKPINK \u0111\u1ec3 l\u00e0m khu\u00f4n m\u1eb7t \u0111\u1ea1i di\u1ec7n thay m\u1eb7t cho m\u00ecnh trong nh\u1eefng chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb lo\u1ea1i s\u1ea3n ph\u1ea9m v\u00e0 t\u00ean th\u01b0\u01a1ng hi\u1ec7u .<\/span><\/p>\n

Chi\u1ebfn d\u1ecbch mi\u1ec5n ph\u00ed v\u1eadn chuy\u1ec3n<\/span><\/h3>\n

\u0110\u00e2y \u0111\u01b0\u1ee3c coi l\u00e0 chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shopee mang \u0111\u1ebfn hi\u1ec7u su\u1ea5t cao r\u00f5 n\u00e9t. V\u1ea5n \u0111\u1ec1 ph\u00ed lu\u00e2n chuy\u1ec3n s\u1ea3n ph\u1ea9m & h\u00e0ng h\u00f3a \u0111\u01b0\u1ee3c xem l\u00e0 r\u00e0o c\u1ea3n l\u1edbn v\u1edbi c\u1ea3 ng\u01b0\u1eddi mua v\u00e0 ng\u01b0\u1eddi b\u00e1n khi quy \u0111\u1ed5i t\u1eeb h\u00ecnh th\u1ee9c mua h\u00e0ng truy\u1ec1n th\u1ed1ng l\u1ecbch s\u1eed sang mua h\u00e0ng tr\u1ef1c tuy\u1ebfn .<\/span>
\n\"\"<\/span>
\nTrong th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, th\u01b0\u1eddng th\u00ec n\u1ebfu b\u1ea1n b\u00e1n lo\u1ea1i s\u1ea3n ph\u1ea9m c\u00f3 gi\u00e1 20.000 \u0111 v\u00e0 ph\u00ed ship l\u00e0 5.000 \u0111 th\u00ec ng\u01b0\u1eddi mua s\u1ebd th\u01b0\u1eddng xem x\u00e9t vi\u1ec7c ch\u1ecdn mua m\u1eabu s\u1ea3n ph\u1ea9m \u0111\u00f3. Nh\u01b0ng c\u0169ng v\u1edbi m\u1eabu s\u1ea3n ph\u1ea9m \u1ea5y b\u1ea1n b\u00e1n v\u1edbi gi\u00e1 25.000 \u0111 v\u00e0 freeship th\u00ec ng\u01b0\u1eddi mua l\u1ea1i th\u1ea5y \u0111\u01b0\u1ee3c gi\u00e1 h\u1eddi, h\u1ecd kh\u00f4ng ph\u1ea3i m\u1ea5t th\u00eam ng\u00e2n s\u00e1ch n\u00e0o \u0111\u1ec3 mua lo\u1ea1i s\u1ea3n ph\u1ea9m .<\/span>
\nTh\u1ebf n\u00ean, thay v\u00ec t\u0103ng c\u01b0\u1eddng kh\u00e2u ti\u1ebfp th\u1ecb qu\u1ea3ng c\u00e1o, shopee t\u1eadp trung chuy\u00ean s\u00e2u ki\u1ebfn thi\u1ebft x\u00e2y d\u1ef1ng m\u1ea1ng l\u01b0\u1edbi h\u1ec7 th\u1ed1ng giao h\u00e0ng chuy\u00ean nghi\u1ec7p v\u00e0 v\u1eefng ch\u00e3i. \u0110\u1ed3ng th\u1eddi, h\u1ecd lu\u00f4n nh\u1ea5n m\u1ea1nh v\u1ea5n \u0111\u1ec1 y\u1ebfu t\u1ed1 kh\u00f4ng l\u1ea5y ph\u00ed ship trong nh\u1eefng chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb c\u1ee7a m\u00ecnh .<\/span><\/p>\n

Slogan c\u1ee7a shopee<\/span><\/h3>\n

Y\u1ebfu t\u1ed1 ti\u1ebfp theo t\u01b0\u01a1ng h\u1ed7 th\u00e0nh c\u00f4ng xu\u1ea5t s\u1eafc cho chi\u1ebfn d\u1ecbch marketing c\u1ee7a Shoppe \u0111\u00f3 l\u00e0 Slogan. Slogan c\u1ee7a Shopee l\u00e0 : Th\u00edch shoping, l\u01b0\u1edbt shopee. D\u00f9 c\u00e2u slogan ng\u1eafn g\u1ecdn nh\u01b0ng c\u1ef1c k\u1ef3 vui nh\u1ed9n, nghe r\u1ea5t b\u1eaft tai. M\u1eb7t kh\u00e1c, nh\u1edd t\u00ednh ng\u1eafn g\u1ecdn c\u1ee7a c\u00e2u slogan m\u00e0 khi\u1ebfn n\u00f3 tr\u1edf n\u00ean l\u00f4i cu\u1ed1n trong nh\u1eefng l\u1eddi b\u00e0i h\u00e1t t\u1eeb nh\u1eefng qu\u1ea3ng c\u00e1o TVC c\u1ee7a shopee .<\/span>
\nH\u01a1n n\u1eefa, slogan c\u0169ng l\u00e0 nh\u1eefng th\u00f4ng \u0111i\u1ec7p m\u00e0 h\u00e3ng mu\u1ed1n g\u1eedi \u0111\u1ebfn ng\u01b0\u1eddi ti\u00eau d\u00f9ng .<\/span><\/p>\n

B\u00e0i h\u1ecdc chi\u1ebfn l\u01b0\u1ee3c marketing t\u1eeb Trung Qu\u1ed1c Shopee \u0111\u00e3 \u00e1p d\u1ee5ng<\/span><\/h2>\n

B\u00e0i h\u1ecdc m\u00e0 chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shopee v\u1eadn d\u1ee5ng t\u1eeb Trung Qu\u1ed1c \u0111\u00f3 l\u00e0 thi\u1ebft k\u1ebf x\u00e2y d\u1ef1ng k\u00eanh shopping t\u1ed1i \u01b0u tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng .<\/span>
\nTheo \u0111\u00f3, c\u00f4ng ty nghi\u00ean c\u1ee9u v\u00e0 \u0111i\u1ec1u tra th\u1ecb tr\u01b0\u1eddng eMarketer \u0111\u00e3 c\u00f3 th\u1ed1ng k\u00ea trung b\u00ecnh m\u1ed7i ng\u00e0y, m\u1ed9t ng\u01b0\u1eddi Trung Qu\u1ed1c th\u01b0\u1eddng d\u00e0nh \u0111\u1ebfn 2 gi\u1edd 39 ph\u00fat \u0111\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi nh\u1eefng thi\u1ebft b\u1ecb smartphone. Con s\u1ed1 n\u00e0y \u0111\u00e3 chi\u1ebfm \u0111\u1ebfn 41,6 % t\u1ed5ng th\u1eddi l\u01b0\u1ee3ng ng\u01b0\u1eddi Trung Qu\u1ed1c d\u00e0nh cho nh\u1eefng k\u00eanh truy\u1ec1n th\u00f4ng online kh\u00e1c. C\u00f4ng ty eMarketer c\u0169ng T\u00f3m l\u1ea1i h\u1ec7 th\u1ed1ng thi\u1ebft b\u1ecb di \u0111\u1ed9ng l\u00fac b\u1ea5y gi\u1edd \u0111\u00e3 ch\u00ednh th\u1ee9c ph\u1ed5 c\u1eadp h\u01a1n truy\u1ec1n h\u00ecnh t\u1ea1i v\u01b0\u01a1ng qu\u1ed1c n\u00e0y. V\u1edbi nh\u1eefng ng\u01b0\u1eddi quen thu\u1ed9c v\u1edbi x\u00e3 h\u1ed9i Trung Qu\u1ed1c, th\u00ec \u0111\u00e2y c\u00f3 l\u1ebd r\u1eb1ng kh\u00f4ng ph\u1ea3i l\u00e0 \u0111i\u1ec1u qu\u00e1 gi\u1eadt m\u00ecnh .<\/span>
\nTh\u1eed m\u1ed9t l\u1ea7n \u0111\u1eb7t ch\u00e2n v\u00e0o ga t\u00e0u \u0111i\u1ec7n ng\u1ea7m \u1edf Trung Qu\u1ed1c, b\u1ea1n s\u1ebd t\u1eadn m\u1eaft ch\u1ee9ng ki\u1ebfn \u0111\u01b0\u1ee3c hi\u1ec7n t\u01b0\u1ee3ng k\u1ef3 l\u1ea1 \u0111\u1ed9c l\u1ea1 : H\u1ec7 th\u1ed1ng loa ph\u00f3ng thanh thay v\u00ec th\u00f4ng tin l\u1ecbch t\u00e0u ch\u1ea1y, h\u1ecd s\u1ebd li\u00ean t\u1ee5c ph\u00e1t \u0111i nh\u1eefng th\u00f4ng \u0111i\u1ec7p nh\u1eafc nh\u1edf m\u1ecdi ng\u01b0\u1eddi ng\u1eebng vi\u1ec7c t\u1eadp trung chuy\u00ean s\u00e2u v\u00e0o m\u00e0n h\u00ecnh hi\u1ec3n th\u1ecb \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh v\u00e0 ch\u00fa \u00fd quan t\u00e2m nh\u00ecn \u0111\u01b0\u1eddng .<\/span>
\nC\u00e1c \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng \u0111a n\u0103ng nh\u01b0 : Taobao hay Wechat \u2026 c\u0169ng l\u00e0 xu th\u1ebf c\u00f4ng ngh\u1ec7 ti\u00ean ti\u1ebfn \u0111i\u1ec3n h\u00ecnh n\u1ed5i b\u1eadt nh\u1ea5t t\u1ea1i Trung Qu\u1ed1c. Nhi\u1ec1u ho\u1ea1t \u0111\u1ed9ng gi\u1ea3i tr\u00ed th\u01b0\u1eddng ng\u00e0y nh\u01b0 thanh to\u00e1n giao d\u1ecbch khi shopping ; ho\u1eb7c \u0111\u1eb7t l\u1ecbch kh\u00e1m b\u00e1c s\u0129 c\u0169ng \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00e2n n\u01b0\u1edbc n\u00e0y th\u1ef1c thi tr\u1ea3i qua nh\u1eefng si\u00eau \u1ee9ng d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i c\u1ea3m \u1ee9ng .<\/span>
\nC\u00f2n so v\u1edbi N\u01b0\u1edbc Ta, s\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea t\u1eeb c\u1ed5ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed iPrice Group \u0111\u00e3 ch\u1ec9 ra khuynh h\u01b0\u1edbng t\u01b0\u01a1ng t\u1ef1 nh\u01b0. Hi\u1ec7n t\u01b0\u1ee3ng n\u00e0y ch\u1eafc nh\u01b0 \u0111inh \u0111\u00e3 \u0111\u01b0\u1ee3c Shopee quan t\u00e2m \u0111\u1ebfn .<\/span>
\nShopee \u0111\u00e3 th\u1eb3ng th\u1eafn vi\u1ebft tr\u00ean trang blog d\u00e0nh cho th\u1ecb tr\u01b0\u1eddng N\u01b0\u1edbc Singapore nh\u01b0 sau : \u201c Nh\u1eb1m t\u1eadn d\u1ee5ng s\u1ef1 th\u00f4ng d\u1ee5ng ng\u00e0y c\u00e0ng t\u0103ng c\u1ee7a thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u1edf Khu v\u1ef1c \u0110\u00f4ng Nam \u00c1 v\u00e0 \u0110\u00e0i Loan ; Shopee s\u1ebd t\u1eadp trung chuy\u00ean s\u00e2u t\u0103ng tr\u01b0\u1edfng \u1ee9ng d\u1ee5ng Shopee tr\u00ean di \u0111\u1ed9ng, \u0111i\u1ec3m ch\u1ea1m ti\u00ean phong tr\u00ean h\u00e0nh tr\u00ecnh d\u00e0i shopping c\u1ee7a ng\u01b0\u1eddi mua \u201d. Tuy v\u1eady, chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shoppe h\u1ecd nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c vi\u1ec7c kh\u00f4ng h\u1ec1 b\u00ea-nguy\u00ean-xi quy m\u00f4 c\u1ee7a nh\u1eefng c\u00f4ng ty Trung Qu\u1ed1c v\u00e0o v\u1eadn d\u1ee5ng \u1edf Khu v\u1ef1c \u0110\u00f4ng Nam \u00c1 .<\/span>
\n\u0110\u1eb7c bi\u1ec7t h\u01a1n n\u1eefa, Shopee c\u00f2n h\u01b0\u1edbng \u0111\u1ebfn vi\u1ec7c b\u1ea3n \u0111\u1ecba h\u00f3a nh\u1eefng chi\u1ebfn d\u1ecbch tr\u00ean di \u0111\u1ed9ng cho m\u1ed7i v\u01b0\u01a1ng qu\u1ed1c th\u1ecb tr\u01b0\u1eddng. C\u1ee5 th\u1ec3, khi \u0111i\u1ec1u tra v\u00e0 nghi\u00ean c\u1ee9u th\u1ea5y ng\u01b0\u1eddi mua tr\u1ebb tu\u1ed5i chi\u1ebfm \u0111\u1ebfn 30 % trong th\u1ecb tr\u01b0\u1eddng N\u01b0\u1edbc Ta, Shopee \u0111\u00e3 quy\u1ebft \u0111\u1ecbnh h\u00e0nh \u0111\u1ed9ng ch\u1ecdn nh\u1eefng ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng nh\u01b0 : S\u01a1n T\u00f9ng, Ti\u1ebfn D\u0169ng v\u00e0 B\u1ea3o Anh \u0111\u1ec3 ti\u1ebfp th\u1ecb t\u00ean th\u01b0\u01a1ng hi\u1ec7u. \u0110\u00e2y \u0111\u1ec1u l\u00e0 nh\u1eefng khu\u00f4n m\u1eb7t ng\u00f4i sao 5 c\u00e1nh \u0111\u01b0\u1ee3c gi\u1edbi tr\u1ebb \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng ch\u00fa \u00fd quan t\u00e2m .<\/span>
\nV\u1edbi th\u1ecb tr\u01b0\u1eddng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed V\u01b0\u01a1ng Qu\u1ed1c c\u1ee7a n\u1ee5 c\u01b0\u1eddi, Shopee l\u1ea1i ch\u1ecdn hai di\u1ec5n vi\u00ean mang d\u00f2ng m\u00e1u lai \u00c1 \u2013 \u00c2u b\u1edfi h\u1ecd nh\u1eadn th\u1ea5y ng\u01b0\u1eddi d\u00e2n \u0110\u1ea5t n\u01b0\u1edbc xinh \u0111\u1eb9p Th\u00e1i Lan c\u00f3 t\u00ecnh c\u1ea3m \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng v\u1edbi ng\u01b0\u1eddi c\u00f3 g\u1ed1c con lai. C\u00f2n t\u1ea1i Malaysia, khi c\u00f3 nghi\u00ean c\u1ee9u v\u00e0 \u0111i\u1ec1u tra ch\u1ec9 ra vi\u1ec7c ng\u01b0\u1eddi d\u00e2n \u1edf \u0111\u00e2y r\u1ea5t th\u00edch flash marketing, ngay l\u1eadp t\u1ee9c Shopee \u0111\u00e3 m\u1edf ch\u01b0\u01a1ng tr\u00ecnh gi\u1ea3m gi\u00e1 s\u1ed1c di\u1ec5n ra h\u00e0ng ng\u00e0y .<\/span><\/p>\n

C\u00f2n r\u1ea5t nhi\u1ec1u minh ch\u1ee9ng kh\u00e1c \u0111\u1ec3 m\u00f4 ph\u1ecfng cho chi\u1ebfn thu\u1eadt c\u00e1<\/span>
\nnh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng c\u1ee7a Shopee. H\u1ecd \u0111\u00e3 t\u1ea1o ra nh\u1eefng chi\u1ebfn d\u1ecbch v\u00e0 nh\u1eefng<\/span>
\nt\u00ednh n\u0103ng \u0111\u1eb7c th\u00f9 \u0111\u1ec3 theo s\u00e1t nhu c\u1ea7u v\u00e0 t\u00e2m l\u00fd c\u1ee7a m\u1ed7i kh\u00e1ch h\u00e0ng. Shopee ng\u00e0y<\/span>
\nc\u00e0ng n\u00e2ng cao s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng, khi\u1ebfn kh\u00e1ch h\u00e0ng tho\u1ea3i m\u00e1i h\u01a1n khi c\u00e0i<\/span>
\n\u0111\u1eb7t \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng c\u1ee7a Shopee.<\/span><\/p>\n

\n

Xem th\u00eam: T\u00ecm vi\u1ec7c l\u00e0m Content Marketing t\u1ea1i \u0110\u00e0 N\u1eb5ng, tuy\u1ec3n d\u1ee5ng Content Marketing t\u1ea1i \u0110\u00e0 N\u1eb5ng<\/a><\/span><\/p>\n<\/div>\n

Hy v\u1ecdng r\u1eb1ng, v\u1edbi nh\u1eefng th\u00f4ng tin \u0111\u01b0\u1ee3c t\u1ed5ng h\u1ee3p tr\u00ean \u0111\u00e2y s\u1ebd gi\u00fap c\u00e1c c\u00e1 nh\u00e2n, doanh nghi\u1ec7p \u0111ang \u0111\u1ecbnh h\u01b0\u1edbng thi\u1ebft l\u1eadp trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, ho\u1eb7c k\u00eanh b\u00e1n h\u00e0ng online c\u00f3 th\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c nhi\u1ec1u kinh nghi\u1ec7m t\u1eeb chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shopee. N\u1ebfu c\u1ea7n b\u1ea5t k\u1ef3 s\u1ef1 h\u1ed7 tr\u1ee3 n\u00e0o trong qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n digital marketing cho trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. Qu\u00fd c\u00e1 nh\u00e2n, Doanh nghi\u1ec7p h\u00e3y li\u00ean h\u1ec7 ngay \u0111\u1ebfn d\u1ecbch v\u1ee5 marketing online c\u1ee7a Vivu \u0111\u1ec3 \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 nh\u00e9. Hotline 0944 344 473<\/strong> c\u1ee7a ch\u00fang t\u00f4i lu\u00f4n s\u1eb5n s\u00e0ng ph\u1ee5c v\u1ee5 24\/24.<\/span><\/p>\n

>> Tham kh\u1ea3o th\u00eam: Chi\u1ebfn L\u01b0\u1ee3c Marketing C\u1ee7a Apple L\u00e0 G\u00ec?<\/strong><\/span><\/p><\/blockquote>\n<\/div>\n

\n

Xem th\u00eam:\u00a010 b\u01b0\u1edbc \u0111\u1ec3 kinh doanh online th\u00e0nh c\u00f4ng cho ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u<\/a><\/span><\/p>\n<\/div>\n

Ngu\u1ed3n: Vivu Content<\/span><\/p>\n

\n

Source: https:\/\/migoda.vn<\/a> <\/span>
\nCategory: CONTENT MARKETING<\/a><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

B\u1ea1n \u0111ang \u0111\u1ecdc: Chi\u1ebfn L\u01b0\u1ee3c Marketing C\u1ee7a Shopee L\u00e0 G\u00ec? C\u00e1ch Shopee Th\u1ef1c Hi\u1ec7n 3.8 \/ 5 ( 5 b\u1ea7u ch\u1ecdn ) Chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Shopee l\u00e0 g\u00ec ?…<\/p>\n","protected":false},"author":1,"featured_media":5082,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_mi_skip_tracking":false,"footnotes":""},"categories":[32],"tags":[196],"_links":{"self":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/posts\/2195"}],"collection":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/comments?post=2195"}],"version-history":[{"count":0,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/posts\/2195\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/media\/5082"}],"wp:attachment":[{"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/media?parent=2195"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/categories?post=2195"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/migoda.vn\/blog\/wp-json\/wp\/v2\/tags?post=2195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}